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LangChainLangChainSan Francisco, CA

Head of Narratives

Own how LangChain shows up across content, brand, social, and design. Lead an existing team of brand, social, content, and design practitioners while staying hands-on with editorial, creative direction, and narrative strategy for a technical developer audience.

210k – 230k
On-siteContent Marketing

About the role

Content Marketing & Editorial

  • Define the themes and narratives LangChain is hitting; spearhead the direction on what LangChain should be known for and translate that into a rolling editorial direction
  • Keep the editorial calendar always on; ensure there's always something worth reading, watching, or sharing coming from LangChain
  • Review content; work closely with an existing content marketer to shape briefs, edit drafts, write when needed, and grow the team over time
  • Set and uphold the editorial standard; define LangChain's voice and quality bar

Brand

  • Shape brand direction in close partnership with the brand lead to align on where the brand is headed, what it stands for, and how it shows up
  • Stay close to major brand moments; bring a point of view on concept and messaging for out-of-home, awareness campaigns, and other brand initiatives
  • Ensure brand and narrative feel like one thing; the brand should feel like a natural extension of the editorial point of view

Social & Rich Media

  • Partner with the social lead on strategy, themes, and goals to ensure social is amplifying the themes and narratives the broader team is driving
  • Shape LangChain's rich media approach; develop a shared point of view on how video, audio, and other formats fit into the content mix
  • Track what's working and what's not across content, brand, and social to sharpen direction

Brand Design

  • Lead the creative direction for brand design in close partnership with the brand designer
  • Own the visual vision for how LangChain looks and feels; work day-to-day with the brand designer to translate that into execution across campaigns, content, social, and brand moments
  • Be a strong creative partner; have a point of view on what earns trust with a technical audience
  • Keep visual identity consistent across every channel

Team Leadership

  • Lead by being in it; develop your team by giving useful feedback, shaping output, and raising the bar through example
  • Build the operating rhythm; establish rituals and shared workflows — editorial planning, cross-functional reviews, publishing cadences
  • Connect narrative to the rest of the business; translate what marketing, sales, product, and leadership need into a narrative strategy

Requirements

  • Ability to work like a media company operator — thinking in publishing cadences, audience development, and narrative arcs
  • Player-coach experience leading creative and content teams while staying close to the work
  • Strong narrative instincts with a clear point of view on what makes a brand story work
  • Analytically grounded approach; track what's working and connect creative work to business outcomes
  • Developer audience instincts; understand what earns trust with technical audiences
  • Collaborative and clear communicator who works well with strong practitioners

Nice to Have

  • Experience leading narrative, brand, or content teams at a developer-focused company
  • Background in technical or developer marketing
  • Familiarity with the AI/ML ecosystem and tools developers use
  • Experience building a content marketing function, including hiring and editorial operations
  • Track record running brand campaigns, including out-of-home or awareness programs

Compensation & Benefits

  • Salary Range: $210,000 – $230,000 + Equity
  • Benefits include medical, dental, and vision coverage, flexible vacation, a 401(k) plan, meals on in-office days in the US

Skills

Content MarketingEditorial StrategyBrand StrategySocial Media StrategyCreative DirectionNarrative DevelopmentAudience DevelopmentDeveloper MarketingVisual IdentityTeam Leadership
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