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FormanceFormanceNew York, NY

Founding Account Executive

Founding Account Executive responsible for owning the full sales cycle for $100-300K ACV deals with technical buyers (CTOs, VPs Engineering) at fintechs, crypto, and financial institutions. Requires 4+ years B2B tech sales experience selling into regulated financial verticals in the US market; involves deep technical discovery, bringing customer feedback to product, and shaping the early-stage sales playbook.

300k – 330k/yr
Hybrid4+ YOESales Engineering

About the role

What you'll actually do

  • Own the full sales cycle — from first cold conversation to signed contract — on deals typically ranging from $100K to $300K ACV, selling directly to CTOs, VPs of Engineering, and Heads of Payments at fintechs, crypto platforms, and financial institutions.
  • Work shoulder-to-shoulder with our founders and engineering team — the best deals at Formance happen when sales and product think together, and you'll bring market signal back that shapes what we build next.
  • Go deep on architecture and business model in discovery, navigate procurement and compliance in regulated environments, and close with conviction.

What we're looking for

Must-haves:

  • 4+ years in B2B tech sales, selling into fintech, payments, banking, or crypto — you've closed complex deals with technical buyers, not just managed accounts.
  • US market experience: you know how enterprise and mid-market deals actually move here — procurement cycles, legal constraints, stakeholder dynamics.
  • Comfort being early — the playbook is still being written, resources are focused, and your judgment matters more than your ability to follow a process.

What will set you apart:

  • You can explain a complex infrastructure concept simply, build credibility with an engineer and a CFO in the same meeting, and get genuinely curious about a customer's architecture before you pitch.

Package

  • $300-330K OTE, uncapped variable
  • Equity
  • 401(k)
  • Unlimited PTO
  • Health insurance
  • Annual team offsite in Europe

Skills

b2b tech salesfintech salespayments salesbanking salescrypto salescomplex deal closingTechnical Salesprocurement navigationcompliance navigationsales cycle management
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