Marketing Lead

Responsibilities

• Develop positioning and messaging for AngelList and its businesses, making sophisticated financial products clear and compelling.
• Lead product and company launches, including narrative, enablement, content, distribution, and measurement.
• Turn customer outcomes, institutional logos, migration results, product advantages, and market data into persuasive buying materials.
• Convert proprietary data and in-house expertise into useful, opinionated content for GPs and LPs.
• Build and test distribution programs across content, customer networks, events, search, partnerships, and other channels.
• Partner with Sales to understand wins, losses, and messaging gaps; build marketing and enablement to improve outcomes.
• Establish a consistent shipping rhythm, measure market response, and reinvest in effective programs.
• Manage a growth marketer and external contractors across SEO, production, and creative; expand the marketing function as needed.

Requirements

• Exceptional product marketing and writing ability, with experience simplifying complex businesses and products.
• Substantial experience in product, growth, or integrated B2B marketing, including end-to-end positioning, launches, and campaigns.
• Experience managing marketers or external partners while continuing to produce important work hands-on.
• Experience marketing to sophisticated B2B buyers such as funds, finance teams, or CFOs.
• Strong understanding of both narrative development and distribution.
• Commercial instincts and focus on customer behavior, qualified opportunities, revenue, assets, or transaction volume.
• Ability to create direction in ambiguous situations and build credibility quickly with customers, sales, product, and operations teams.
• Disciplined use of data and realistic attribution judgment.
• High standards, speed, and a preference for excellent hands-on work over managing a large organization.