Industry Product Marketing Manager

Responsibilities

• Own positioning and messaging for OpenAI’s industry offering for either Gov & Edu, CPG & Retail, or Healthcare & Life Science, and related product surfaces
• Build field-ready assets for account directors, solution engineers, industry leaders, and executive audiences, including first-call decks, one-pagers, use-case libraries, customer stories, and proof-point packages
• Translate frontier model capabilities into simple, accurate, and defensible GTM language for senior enterprise buyers and industry practitioners
• Partner with Product, Research, Policy, Legal, Comms, Partnerships, Customer Success, and GTM to coordinate launches, claims, proof points, enablement, and customer-facing guidance
• Develop campaigns and activation programs across launches, blogs, webinars, roundtables, executive briefings, conferences, customer proof, and account-based motions
• Turn customer deployments, field signal, and partner feedback into approved stories, evidence, ROI narratives, and repeatable industry use cases
• Serve as the connective tissue for the industry marketing workstream, keeping priorities, owners, launch readiness, open questions, and executive updates clear
• Maintain a high bar for accuracy, governance, customer trust, and responsible marketing in a sensitive and fast-moving category

Requirements

• 6+ years of experience in product marketing, industry marketing, vertical marketing, enterprise GTM, or adjacent B2B technology roles
• Previous PMM experience in either Gov & Edu, CPG & Retail, or Healthcare & Life Science, or another regulated/high-trust vertical
• Experience marketing technical enterprise products to industry, developer, IT, business, operational, or C-suite audiences
• Ability to translate complex model, product, and technical concepts into clear positioning, field assets, and customer-facing narratives
• Strong cross-functional program leadership instincts and ability to drive work across Product, GTM, Comms, Partnerships, Policy, Legal, Customer Success, and Research
• Use customer evidence, field signal, product usage, market research, and competitive context to sharpen strategy and prioritize work
• Experience building GTM programs, operating rhythms, or new playbooks in ambiguous, high-velocity environments
• Strong writing, messaging, and editorial judgment, with a high bar for clarity, quality, accuracy, and credibility
• Deep curiosity about AI, industry transformation, enterprise adoption, and how new capabilities become real customer value
• Strategic thinking about how industry marketing drives awareness, trust, pipeline, adoption, customer proof, and long-term market leadership
• Highly collaborative and effective at influencing senior stakeholders, field teams, technical teams, and external partners
• Ability to execute quickly while maintaining a high quality bar across messaging, launch work, enablement, customer proof, and campaign execution