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YeetYeetChicago, IL

Product Marketer

Own product messaging, copy, landing pages, and campaigns for a technical developer platform. Translate complex engineering features into clear, authentic narratives that resonate with engineers and decision-makers.

Salary not listed
On-siteProduct Marketing

About the role

Responsibilities

  • Own yeet’s messaging across copy, landing pages, and campaigns.
  • Turn technical platform power into crisp narratives and positioning that resonate with engineers.
  • Ensure value is obvious from headline to CTA.
  • Sit at the intersection of product, sales, and marketing.

Requirements

  • Understand how developers want to be marketed to with authenticity, clarity, and technical credibility.
  • Dive into tools and technologies to connect with developers.
  • Position deeply technical products for engineers and decision makers.
  • Balance storytelling with specificity.
  • Thrive at the intersection of product, marketing, and developer experience.

Nice To Haves

  • Experience with pricing and packaging for developer-facing SaaS products.
  • Track record of building or contributing to developer communities (Slack, Discord, GitHub, Reddit).
  • Familiarity with category creation and positioning against large incumbents.
  • Comfort running launches end-to-end, from messaging to assets to GTM execution.
  • Deep understanding of PLG motions (free trials, sandboxes, self-serve flows).
  • Knowledge of growth channels for devs (open source, technical blogs, conference talks, memes).
  • Experience partnering with sales or solutions engineers for technical enablement content (decks, pamphlets, one-pagers).
  • Basic familiarity with React and Tailwind CSS for templated landing pages.

Skills

ReactTailwindSaas PricingProduct-Led GrowthGo-to-Market StrategyDeveloper CommunitiesCategory CreationTechnical EnablementLanding PagesCopywriting
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