GTM Strategy & Operations
Manager, Growth Strategy & Operations for Square’s Global Account Management. Design and scale retention, churn reduction, and expansion strategies while building automations, AI tools, KPIs, and cross-functional programs to optimize Account Management operations and seller lifetime value. Requires 5+ years in strategy/ops or consulting, hands-on automation and CRM/data tools experience.
About the job
Growth and Retention Strategy
- Define and operationalize Account Management strategy focused on retention and churn reduction across segments and regions.
- Build and execute playbooks for key churn drivers.
- Size opportunities and build business cases for coverage models, book construction, and engagement plays for existing sellers.
Revenue Operations & Performance Management
- Build and maintain operational cadence for AM org including book building, account assignment, pipeline hygiene, and rules of engagement.
- Partner with Data Science and Finance to define KPIs, build dashboards, and run WBR/MBRs for performance analysis and post-initiative reviews.
- Translate complex data into clear narratives and actionable recommendations.
Operational Automation & AI-Driven Experimentation
- Streamline and automate manual Account Management work such as book building, Slack triage, data enrichment, reporting, and workflows.
- Partner with CRM to build event-driven automations and AI agents across GTM stack (Salesforce, Clay, workflow tools).
- Partner with Product/Eng to provide real-time visibility into seller health, churn risk, and expansion signals.
- Stay current with AI-native GTM tooling and integrate proven approaches.
Cross-Functional Execution & Program Management
- Lead cross-functional workstreams across Sales, Product, Engineering, Analytics, Finance, Customer Support, and Account Management.
- Translate business goals into technical requirements and documentation (PRDs/BRDs).
- Break initiatives into pilots, manage roadmap, and drive delivery with leadership and stakeholders.
- Frame initiatives for buy-in, define milestones in fast-paced environment.
Requirements
- 5+ years in strategy and operations, revenue/sales operations, GTM strategy, business operations, or management consulting (ideally SaaS, FinTech, or high-growth tech).
- Builder's bias toward action; energized by blank canvas and shipping prototypes.
- Hands-on experience automating workflows with Salesforce, Clay, Zapier, n8n or similar; experience connecting systems via APIs.
- Hands-on with Salesforce, Looker, Snowflake (or equivalents): pull data, generate insights.
- Experience documenting business/technical requirements (PRDs/BRDs) and partnering with technical teams.
- Solid understanding of Account Management or GTM motions: coverage models, segmentation, pipeline, retention/expansion levers.
- Excellent communication and stakeholder management skills; influence without authority.
- Comfort with ambiguity, low-ego ownership mindset.
Nice-to-Haves
- Experience in FinTech or payments industry.
- Familiarity with AI agents and frontier GTM tooling.
Skills
Salesforce, Looker, Snowflake, Zapier, n8n, CRM, SQL, APIs, AI Agents, Gtm Tooling, Prds, Brds
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