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Senior Brand & Creative Manager

Owns brand strategy, visual identity, and creative asset production across marketing channels including campaigns, website, and sales collateral. Requires 3+ years experience, strong design skills in Figma/Illustrator, and hybrid NYC work.

140k – 170kNew York, NYBrand DesignHybrid3+ YOE

About the role

Responsibilities

  • Own and evolve GovWell's brand guidelines, visual identity, and creative direction, ensuring consistency across all channels and touchpoints.
  • Design and produce high-quality creative assets across campaigns, including direct mail, conferences, digital ads, social, and sales collateral.
  • Support ongoing website design needs, including landing pages, updates, and new page builds that elevate the user experience.
  • Manage and prioritize creative requests across the team, partnering with Marketing, Sales, and other stakeholders to deliver quickly without sacrificing quality.
  • Explore and introduce new creative formats such as video and motion to expand how GovWell tells its story.

Requirements

  • 3+ years in brand, design, or creative roles with ownership over visual output, ideally in a B2B environment.
  • Strong design instincts and taste, with a clear point of view on how a brand should look and feel.
  • Highly proficient in design tools such as Figma and Illustrator, and comfortable producing across digital and print formats.
  • Fast and execution-oriented, able to manage multiple requests and prioritize for impact.
  • Comfortable operating at both a strategic and hands-on level, from shaping brand direction to producing assets directly.
  • Collaborative and communicative, able to work cross-functionally and keep projects moving without friction.
  • Systems-minded, with an instinct for creating templates, processes, and scalable ways of working.
  • Curious and AI-forward, actively using new tools to improve speed and quality of creative output.
  • Strong alignment with our Core Values.

Compensation and Benefits

  • Competitive base salary + bonus.
  • Equity / stock options.
  • Medical, dental, and vision insurance.
  • 401(k) program.
  • Flexible PTO.

Skills

FigmaAdobe IllustratorBrand GuidelinesVisual DesignWebsite DesignMotion GraphicsVideo ProductionDigital AdsPrint DesignAI Tools

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