Product Manager, Consumer
Build consumer-facing experiences for co-branded credit cards and financial products. Own onboarding, payments, rewards, and loyalty across multiple brand partners.
Product Manager, PLG
Own self-serve and PLG for an AI observability platform. Drive activation, retention, and expansion through data-driven product decisions and close collaboration with engineering and design.
San Francisco, CANew York, NYProduct ManagementOnsite5+ YOE
About the role
Responsibilities
- Own the end-to-end self-serve experience, from first visit through activation, retention, and expansion
- Develop a deep understanding of successful Braintrust teams by working directly with Pro customers, identifying the behaviors, workflows, and product usage patterns that correlate with long-term retention and expansion
- Conduct regular interviews with churned, downgraded, and at-risk customers to understand why they leave and where the product falls short
- Improve onboarding, setup, experimentation, and collaboration workflows to reduce time-to-value
- Build systems that help users discover new capabilities and adopt additional products over time
- Develop instrumentation, funnels, and experiments to understand user behavior and drive improvements
- Partner closely with engineering and design to ship high-quality experiences quickly, with marketing to align acquisition, onboarding, lifecycle, and conversion experiences, and with sales and customer success to ensure a seamless transition between self-serve and enterprise motions
- Translate customer insights into product improvements, onboarding experiences, and growth initiatives that increase long-term customer success
- Own key metrics including activation, retention, conversion, expansion, churn, and product-qualified pipeline
Requirements
- 5+ years of product management experience, ideally in developer tools, infrastructure, SaaS, or AI products
- Strong product intuition combined with a highly analytical mindset
- Experience owning growth, onboarding, activation, monetization, or self-serve experiences
- Comfortable diving into data, running experiments, and making decisions from imperfect information
- Strong understanding of product-led growth principles and business models
- Excellent written and verbal communication skills
- Ability to work directly with designers and engineers to drive execution
- Deep empathy for developers and technical users
Nice-to-Haves
- Experience building products for AI developers
- Experience with pricing, packaging, and monetization
- Familiarity with developer workflows, APIs, SDKs, and open source communities, or an engineering background
- Experience building growth loops and referral systems
- Startup experience in a high-growth environment
Skills
Product ManagementProduct-Led GrowthData AnalysisA/B TestingOnboardingActivationRetentionMonetizationDeveloper ToolsSaaS
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