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Crux

GTM Engineer

Builds and scales technical infrastructure for operations including automation workflows, custom API integrations, and AI/ML tools to drive customer acquisition and business growth. Requires expertise in APIs, integrations, automation platforms, and business impact thinking.

135k – 195kWashington, DCNew York, NYGTM EngineeringRemote
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About the role

Responsibilities

  • Build automation infrastructure: Design and implement sophisticated automation workflows using Zapier, n8n, Make, and custom API integrations to eliminate manual marketing processes
  • Implement AI-powered tools: Build and deploy AI/ML solutions for cross-functional business solutions
  • Design custom integrations: Create APIs, webhooks, and data connectors between our tools (HubSpot, Omni, InCycle) and internal systems
  • Collaborate cross-functionally: Partner with technical and business teams to align marketing infrastructure with product development and growth strategies

Requirements

  • Full-Stack Growth Technologist: Comfortable working across the entire marketing tech stack—from front-end tracking and analytics to back-end data processing and automation workflows
  • API & Integration Expert: Hands-on experience building integrations between marketing tools, CRMs, and internal systems. Comfortable with REST APIs, webhooks, and data transformation
  • AI/Automation Enthusiast: Experience leveraging AI and machine learning to optimize marketing processes (e.g., lead scoring, content optimization, process automation)
  • Business-Minded Builder: Understands conversion funnels, attribution models, and revenue impact
  • Startup Builder: Thrives in fast-paced environments, builds scalable solutions quickly
  • Analytical Thinker: Uses data to validate assumptions and identify key metrics
  • Problem Solver & Collaborator: Takes ownership in unclear situations

Compensation

  • Base salary and bonus: $135,000 - $195,000 depending on leveling
  • Company-wide bonus tied to revenue goals
  • Competitive equity in the form of stock options

Skills

Zapiern8nMakeREST APIsWebhooksHubSpotAIMachine LearningCRMData Pipelines

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