Senior Marketing Manager
Leads Japan’s B2B marketing strategy and team, driving sales acquisition, pipeline growth, and revenue through campaigns, events, partnerships, and multiple marketing channels. Requires 10+ years of experience, marketing leadership, analytical expertise, and fluency in Japanese and English.
About the job
Responsibilities
- Align the Japan marketing plan with country strategy and local growth opportunities.
- Develop the Japan marketing plan and set team priorities.
- Execute digital and in-person campaigns and projects.
- Lead a small team, including performance management against company priorities and culture.
- Partner with finance, sales, and partnerships to maintain cohesive priorities.
- Communicate marketing’s contribution to the business, particularly sales pipeline health.
- Represent marketing work to executive leadership.
- Define, track, and manage marketing KPIs, budgets, and ROI.
- Keep Japan marketing innovative and adopt current marketing technologies, including AI, to scale impact.
Requirements
- 10+ years of related experience.
- 2+ years of marketing leadership and people-management experience.
- Experience managing significant budgets and driving results in complex B2B environments.
- Strong analytical mindset with deep understanding of marketing measurement and lead generation.
- Experience leveraging AI to drive outsized impact.
- Fluency in Japanese and English.
Benefits
- Remote work options
- Medical insurance
- Flexible time off
- Retirement savings plans
- Modern family planning benefits
Skills
B2B Marketing, Lead Generation, Marketing Analytics, Marketing Measurement, AI, Marketing Technology, Sales Pipeline Management, Campaign Management, Social Media Marketing, Content Marketing, Event Marketing, Partnership Marketing, Budget Management, ROI Analysis
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