Leads Mach9’s marketing function by defining positioning, building demand generation and measurement systems, and translating a technical infrastructure product into a compelling market category. The role requires 5+ years of marketing leadership, strong product and revenue marketing expertise, and experience with technical products.
Salary not listed
On-site8+ YOEProduct Marketing
About the role
Responsibilities
Define Mach9’s positioning, messaging, and category narrative across industries, customers, and top talent.
Build a repeatable demand-generation system that drives qualified pipeline, demo requests, product sign-ups, usage, and expansion opportunities.
Establish attribution and reporting, and own quarterly marketing-sourced pipeline targets with sales.
Lead product marketing across launches, customer proof, and sales enablement.
Build Mach9’s industry presence through events, partnerships, press, founder visibility, and customer advocacy.
Lead and mentor a small in-house team while using AI, agencies, contractors, and creative partners to extend its reach.
Partner with product and engineering to translate technical breakthroughs and features into compelling customer proof.
Requirements
5+ years of marketing leadership experience at a fast-scaling technology company, ideally at the Director level and at Series A–C or an equivalent growth stage.
Hands-on experience leading marketing for technical products, including developer tools or generative AI, with content or campaigns tailored to technical and non-technical audiences.
Exceptional strength in product, content, and revenue marketing.
Experience defining and instrumenting marketing measurement from the ground up, including pipeline attribution, funnel conversion, and channel ROI.
Exceptional writing and editorial judgment across product messaging, campaigns, executive communications, and long-form content.
Strong leadership and management skills, with the ability to develop a small team while remaining personally involved in the work.
Technical curiosity and a genuine interest in becoming a credible subject-matter expert alongside engineers, product leaders, and specialized customers.
Expertise using AI to increase the quality and output of a lean marketing team.
Nice-to-Haves
Experience in geospatial technology, construction technology, robotics, industrial software, CAD, GIS, or infrastructure.
Experience selling through channel partners, resellers, associations, or industry events.
Experience building an engaged community program from the ground up.
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