Skip to content
BasetenBasetenNew York, NY

Field Marketing Manager

Field Marketing Manager leading regional strategies, events, and demand gen programs in the New York tech ecosystem to support sales pipeline and brand awareness for an AI infrastructure company. Requires 5-7 years field marketing experience in tech/SaaS, proficiency with Salesforce and HubSpot, and active use of AI tools.

150k – 175k/yr
Hybrid5+ YOEGrowth Marketing

About the role

Responsibilities

  • Develop and execute regional field marketing plans and programs to align with sales priorities and pipeline goals.
  • Plan and manage events to drive demand, accelerate pipeline, and engage customers.
  • Own program management, including event logistics, budget oversight, and vendor coordination.
  • Analyze and report on campaign effectiveness, providing insights to optimize future initiatives.
  • Collaborate with product marketing to align messaging and go-to-market strategies with field initiatives.
  • Prioritize seller requests by expected revenue.
  • Represent Baseten at industry events and build brand presence in-market.

Requirements

  • Bachelor’s degree in Marketing, Business, or related field.
  • 5-7 years of experience in field marketing in the technology or SaaS industry.
  • Proven track record in delivering and optimizing demand generation programs to meet pipeline goals.
  • Strong understanding of sales processes.
  • Proficiency with marketing tools such as Salesforce & Hubspot.
  • Excellent project management skills with the ability to prioritize and execute multiple initiatives simultaneously.
  • Strong interpersonal and communication skills with a collaborative mindset.
  • You actively use AI tools to drive your own productivity - in how you analyze data, structure problems, draft communications, and accelerate your work.
  • Ability to travel up to 25% for events and meetings.

Skills

Field MarketingDemand GenerationEvent PlanningSalesforceHubSpotProject Managementsales processesAI Tools

Similar roles

Growth Marketing jobs
Hinge Health

Integrated Marketing Manager

Hinge HealthSan Francisco, CA

Lead development and execution of multi-channel integrated marketing campaigns to drive member signups for Hinge Health by building awareness and trust. Own strategy, end-to-end management, agency direction, and cross-functional collaboration across content, social, and paid media.

150k – 206k/yr
Hybrid4+ YOEGrowth Marketing
Basis

Founding Demand Generation Manager

BasisNew York, NY

Founding Demand Generation Manager responsible for building full-funnel programs that turn market interest into qualified pipeline for accounting firms and finance teams at an AI agent company. Requires 4-6 years B2B demand gen experience, strong experimentation and sales partnership skills, and technical curiosity.

150k – 225k/yr
On-site4+ YOEGrowth Marketing
PandaDoc

Web Optimization & Personalization Manager

PandaDocUnited States

Own conversion rate optimization and web experimentation for PandaDoc.com, driving pipeline through A/B testing, personalization, and optimization for both human and AI agent traffic. Requires 3-5 years CRO experience and hands-on experimentation tooling expertise.

150k – 150k/yr
Remote3+ YOEGrowth Marketing
Forus

Growth Marketer

ForusNew York, NY

Own and scale Forus's paid acquisition engine across search and social channels to drive efficient provider growth. Requires 3-5+ years running paid campaigns with Google Ads, Meta, and LinkedIn.

150k – 200k/yr
On-site3+ YOEGrowth Marketing
Confido Legal

Founding Growth

Confido LegalNew York, NY

Founding Growth role plans and executes marketing initiatives across channels, creates content, optimizes website, and drives data-informed growth strategies for AI retail platform. Requires 3+ years in growth/marketing with hands-on execution in fast-paced startup.

150k – 190k/yr
On-site3+ YOEGrowth Marketing