Staff Software Engineer, Ads Measurement & Orchestration
Leads large-scale advertising data ingestion, measurement, and agentic workflow systems, combining deep ad-tech expertise with production LLM experience. Requires 10+ years of engineering experience and technical and people leadership in complex enterprise environments.
About the job
Responsibilities
- Lead the ingestion and normalization of advertising platform data at scale, handling rate limits, schema drift, backfills, and restated numbers.
- Design aggregation and identity layers that make figures from different advertising platforms comparable.
- Lead development of agentic workflows that parse, interpret, present, and act on performance data.
- Establish correctness and evaluation standards for measurement systems with noisy and partially observable ground truth.
- Partner with product management, design, and engineering teams to build intuitive, scalable, and extensible solutions that drive user and business growth.
Requirements
- 10+ years of engineering experience, including experience as a technical lead or leading other technical leads on complex enterprise software projects.
- Hands-on experience with advertising platform APIs such as Meta, Google, Amazon, or TikTok, or equivalent experience at an advertiser, agency, or DSP.
- Working knowledge of advertising technology data models, including campaign hierarchies, attribution windows, conversion APIs, and cross-source deduplication.
- Familiarity with measurement approaches including multi-touch attribution (MTA), media mix modeling (MMM), incrementality testing, and privacy-preserving aggregation.
- Experience shipping LLM-powered systems to production, including evaluation and guardrails.
- Ability to operate with high ownership in 0-to-1 environments, make pragmatic trade-offs, work with incomplete information, and drive projects from concept through launch and adoption.
- Strong collaboration skills across product, engineering, and design teams to align technical strategy with business growth objectives.
Nice-to-haves
- Technical and people leadership experience, such as serving as a technical lead manager (TLM).
- Experience building or operating measurement infrastructure at a platform, measurement vendor, or large advertiser.
- Background in experimentation or causal inference.
Compensation
- Local pay range: $190,900–$253,750 USD.
- Total compensation may also include an annual performance bonus, equity, and benefits.
Skills
Advertising Apis, Data Ingestion, Data Normalization, Schema Design, Data Aggregation, Identity Resolution, Llm Systems, Model Evaluation, Guardrails, Multi-Touch Attribution, Media Mix Modeling, Causal Inference, Experimentation, Conversion Apis, Deduplication
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