Communications Generalist
Leads proactive and reactive communications, media relations, executive messaging, product-launch narratives, and crisis response for a fast-moving crypto company. Requires 7+ years of communications experience, including crypto or fintech expertise, strong writing, and established media relationships.
About the job
Responsibilities
- Own proactive communications plans for company launches and announcements, from messaging development through media outreach and post-launch measurement.
- Drive media relations by responding to inbound inquiries, pitching stories, staffing interviews, and managing reporter relationships across crypto and mainstream press.
- Develop messaging frameworks, blog posts, social copy, and web materials aligned with the company’s brand voice and communications strategy.
- Prepare spokespeople for media appearances by creating briefing documents with key messages, anticipated questions, and strategic guidance.
- Lead rapid-response communications for crisis and issues management, partnering with Legal, Policy, and executive leadership.
Requirements
- 7+ years of communications experience at a PR agency or in-house communications team.
- At least 2 years of experience in the crypto or fintech ecosystem.
- Proven media-relations track record, including relationships with crypto press and success placing proactive stories and managing reactive cycles.
- Exceptional writing and editing skills, with a portfolio translating complex crypto and technology topics for mainstream audiences.
- Experience supporting executive communications programs, including spokesperson preparation, media briefings, and senior-leader message development.
- Responsible use of generative AI with human oversight to produce business-ready outputs and improve workflow efficiency, cost, and quality.
Compensation
- Annual base salary: $140,080–$164,800 USD.
- Additional compensation may include equity and bonus eligibility, plus medical, dental, vision, and 401(k) benefits.
Skills
Media Relations, Crisis Communications, Executive Communication, Message Development, Writing, Editing, Public Relations, Generative AI, Content Strategy
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