Growth Marketing Manager
The Growth Marketing Manager will develop and optimize performance advertising, manage global creator partnerships, and analyze campaign results across paid social channels. The role requires 4+ years of growth or performance marketing experience, strong creative skills, and hands-on Meta expertise.
About the job
Responsibilities
- Create performance ads for paid social platforms, aligning with the performance team to meet business objectives.
- Source and manage creators end to end, including identifying partners, outreach, contract negotiation, and guiding ad production to meet brand standards.
- Develop creative briefs for creators, agencies, and internal teams.
- Measure, track, and analyze campaign performance to inform testing strategies and improve outcomes.
- Collaborate with product, design, and cross-functional stakeholders on full-funnel campaigns for new and core audiences.
Requirements
- 4+ years of experience as a performance marketer or growth marketer with strong creative skills.
- Hands-on experience with Meta platforms and expertise in paid social and direct-response advertising.
- Strong understanding of digital marketing and social platforms, including Meta, TikTok, YouTube, and LinkedIn.
- Proficiency with Google Sheets or Microsoft Excel.
- Strong project management and organizational skills.
- Experience working with global creators and influencers.
- Self-starter with an adaptable mindset and passion for innovation.
Compensation and Benefits
- Salary: $100,000–$150,000 annually.
- Medical, dental, and vision plans.
- 401(k) with employer match.
- Commuter benefits.
- Catered lunch multiple days per week.
- Dinner stipend and Grubhub subscription.
- Health and wellness perks.
- Team offsites and monthly team events.
- Generous paid time off.
Skills
Meta Ads, Paid Social, Direct Response Advertising, TikTok, Youtube, LinkedIn, Google Sheets, Excel, Creator Marketing, Campaign Analytics, A/B Testing, Project Management
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