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FalFalSan Francisco, CA

Senior Product Designer

Owns end-to-end product design for web and native mobile features, maintains design systems, prototypes rapidly with Figma and AI tools, conducts lightweight user research, and collaborates with PM/Eng in a high-velocity startup. Requires strong UI craft, shipped portfolio, and cross-platform experience.

180k – 230k/yr
On-siteProduct Design

About the role

Must Have

  • Strong product UI/visual craft + portfolio of shipped work
  • Experience designing web AND mobile product experiences: can create dedicated mobile screens (not just “responsive web”) and understands mobile UI patterns, navigation paradigms, constraints, and edge cases
  • Solid design systems experience (components/tokens/variants/docs + working with engineering for adoption)
  • Comfortable owning features end-to-end (flows → UI → handoff → QA) in a high-velocity startup
  • AI-assisted / “vibe coding” prototyping mindset (uses modern tools to prototype quickly; production code not required, but code-based prototyping is a plus)
  • Can run scrappy user research/testing and iterate based on customer feedback
  • Accessibility + responsive fundamentals (but again: must also design true mobile experiences)
  • Strong cross-functional communication; can define success metrics with PM/Eng and iterate post-launch

Key Responsibilities

  • Own end-to-end product design for features (problem framing → flows → UI → states/edge cases → handoff → QA → iterate)
  • Design across web + true mobile experiences (dedicated mobile screens + mobile patterns; not just responsive web)
  • Help build/maintain the design system (components/tokens/patterns/docs) and drive adoption with engineering
  • Prototype fast (Figma + AI/vibe-coding tools when useful) to validate direction
  • Partner tightly with Eng/PM to ship quickly, keep quality high, and improve post-launch with feedback
  • Do lightweight user research/testing (scrappy usability checks, customer calls, quick validation)
  • Nice-to-have “extra output” when needed: Google Slides decks + light graphic/brand assets

Nice to Have

  • Familiarity with generative media / LLMs / image (or video) models and the UX patterns around prompts, parameters, evaluation, latency/quality tradeoffs
  • Front-end literacy (React/TypeScript/CSS) and/or Storybook-style component workflows
  • Willing to support lightweight GTM/design needs sometimes: pitch decks (Google Slides) and basic graphic design (simple visuals, social cards, light marketing assets)
  • Any experience (or interest) in graphic design / brand design (doesn’t need to be a brand lead—just enough taste/skill to help when needed)

Compensation

$180,000 - $230,000 + equity + comprehensive benefits package

Skills

FigmaDesign SystemsMobile UiWeb UiPrototypingAI ToolsReactTypeScriptCSSStorybookAccessibilityUser ResearchGoogle Slides

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