Product Marketing Lead, ChatGPT Work

Responsibilities

• Own the ChatGPT Work product marketing strategy, including audience definition, market opportunity, positioning, competitive strategy, and go-to-market priorities across professional users, teams, and enterprise customers.
• Build a differentiated product narrative explaining what ChatGPT Work enables, when to use it, how it differs from traditional chat, and how it complements Codex and other OpenAI products.
• Lead the portfolio across launches and sustained adoption, prioritizing major product moments while maintaining customer education, activation, recurring usage, and demand between launches.
• Translate product capabilities across web, desktop, mobile, connected tools, and AI-assisted work into customer workflows, demos, stories, and programs.
• Drive adoption from first useful task to team-wide usage in partnership with Product, Growth, Lifecycle, Customer Education, and Sales.
• Shape product, packaging, and go-to-market decisions using customer research, usage data, field feedback, competitive intelligence, and workflow insights.
• Build enterprise confidence and field readiness by connecting user value with deployment requirements, customer proof, executive buy-in, and an enterprise story.
• Align Product, Engineering, Growth, Creative, Communications, Sales, and Marketing around shared priorities; coach product marketers and make clear tradeoffs.
• Define success metrics including qualified adoption, activation, repeat usage, retention, team penetration, customer preference, and business impact.

Requirements and Qualifications

• 12+ years of experience in product marketing, product strategy, or closely related go-to-market leadership roles, including ownership of a complex software, platform, or AI product.
• Track record of defining product and category strategy, beyond executing launches or producing marketing assets.
• Experience bringing products to market through self-serve and enterprise motions, including individual usage, team adoption, and organizational standardization.
• Exceptional positioning, writing, and storytelling skills, with the ability to make sophisticated technology concrete for professional users and executive buyers.
• Success partnering closely with Product and Engineering to shape priorities, clarify tradeoffs, and turn customer insight into improved product and go-to-market decisions.
• Experience leading through influence, developing product marketers, and earning trust with senior cross-functional stakeholders.
• Strong analytical judgment and experience connecting product marketing programs to adoption, retention, expansion, or other meaningful business outcomes.
• Practical understanding of how knowledge workers use AI across operations, finance, marketing, sales, legal, or strategy.
• High standards for craft, intellectual honesty, customer empathy, and clear communication.
• Genuine curiosity about AI and hands-on experience using modern AI products to improve how work gets done.

Compensation and Benefits

• Annual salary range: $284,000–$315,000.
• Hybrid work model with 3 days in the office per week.
• Relocation assistance is available to new employees.
• Occasional travel is required.