Own regional pipeline targets for the West as the primary field marketing lead. Build and execute high-touch enterprise programs including executive roundtables, roadshows, and ABM activations while partnering closely with sales teams.
Salary not listed
On-site5+ YOEProduct Marketing
About the role
What You’ll Do
Pipeline Architecture & Territory Ownership
Design the Regional Playbook: Build and execute a data-driven marketing plan tailored to your region’s specific needs, focusing on the largest enterprise accounts
Master the Land & Expand: Own the regional pipeline target. Deploy a mix of high-touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account-based activations to identify and accelerate opportunities that ensure wall-to-wall adoption in our highest potential accounts
Creative Agility: Fearlessly think outside the standard playbook to deploy memorable experiences across in person, virtual and next gen marketing formats as well as the operational workflows that bring them to life
Big Picture Operator: Bring the Cursor mission and story to our customers by partnering with corporate marketing to ensure sharp messaging at every touchpoint
Sales Partner: Act as the strategic marketing partner to Regional Sales Teams. Lead marketing planning calls, provide account-level insights, analyze regional pipeline trends, ensure absolute alignment on account priorities and maximize the adoption and impact of all marketing efforts
Measurement & Operational Excellence
Event Orchestration: Own the end-to-end details of every program from ideation, to promotion, to vendor management, to onsite experience, and follow-up
Data-Driven Iteration: Track every dollar spent against pipeline generated. Manage your regional budget with a focus on high-impact investments
Feedback Loop: Serve as the "eyes and ears" of the field. Provide the Corporate Marketing teams with real-time feedback, needs and ideas on messaging resonance and competitive shifts
What You’ll Need
The Enterprise Specialist
5–8+ years of experience in Field or Revenue Marketing within B2B SaaS (AI, Security, or DevTools preferred)
Understand the complexity of selling to the CTO, VP of Engineering, and CISO
The Revenue Mindset
Focus on pipeline and ARR rather than leads
Speak the language of sales and be comfortable being held to a pipeline number
The "Gritty" Optimizer
Self-starter who can build a program from a blank sheet of paper and obsessively optimize it based on the data
Exceptional Communicator
Sharp, professional, and persuasive communication
Technical & Tactical Toolkit
Field Presence: Ability to travel (~30%) to host events, support the sales team, and connect with customers in-region
Event Craft: Experience producing high-end, "white-glove" executive experiences that stand out in a crowded market
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