Product Marketing Manager owning positioning, messaging, launches, and sales enablement for Gauntlet's onchain vault and structured products. Requires 3-6 years in product marketing or comms at crypto/fintech firms, strong technical/financial grasp, and AI tool proficiency.
Salary not listed
Remote3+ YOEProduct Marketing
About the role
What you'll do
Own product positioning and messaging for vault products, new strategies, and structured products.
Translate positioning into the materials that sell: BD slide decks, landing pages, technical documentation, and proof points.
Run product launches end-to-end. Pre-launch data collection, waitlists, launch copy, sales enablement, BD training, mock pitches.
Own the product to marketing feedback loop. Regular sessions with BD to surface objections, adoption blockers, and market signal.
Support launch communications. Blog posts and social copy for new product launches (press is handled by an external PR consultant — you coordinate, not pitch).
Own the product surface on the website. Product pages, launch announcements, partner integrations.
Support co-marketing with partners aligned to Gauntlet's institutional narrative.
What you bring
3–6 years in product marketing, marketing, or communications at a crypto, fintech, or financial infrastructure company.
Strong grasp of technical and financial concepts. Hands-on DeFi knowledge is a real plus, but not a gate. A sharp fintech marketer who ramps fast clears the bar.
Strong instinct for product positioning: turning technical work into clear narratives and buyer-ready materials.
Experience owning product launches end-to-end.
Track record of building sales enablement (decks, one-pagers, proposals, battlecards) that BD actually uses.
Solid writing across blog posts and social copy.
High proficiency with AI tools — you use LLMs and agents in your day-to-day work and have built things with them.
Bonus points
Prior product marketing experience for DeFi, crypto infrastructure, or fintech products sold to institutional buyers.
Prior work with vault products, structured products, credit markets, or tokenization.
Experience with GTM playbooks for institutional B2B products.
Comarketing experience across a partner ecosystem.
Benefits and Perks
Remote first — work from anywhere in the US & CAN!
Regular in-person company retreats and cross-country "office visit" perk
100% paid medical, dental and vision premiums for employees
$1,000 WFH stipend
Monthly reimbursement for home internet, phone, and cellular data
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