Staff User Researcher - Consumer

Responsibilities

• Own and drive the research roadmap for consumer innovation, partnering with product, design, data science, and engineering leadership.
• Lead generative and foundational research into food, nutrition, health, motivations, barriers, mental models, and behavioral triggers.
• Apply behavioral science frameworks, including habit loops, nudge theory, and behavior change models.
• Conduct and oversee mixed-methods research, including interviews, ethnographic observation, diary studies, co-creation, surveys, behavioral data analysis, and concept testing.
• Translate research into actionable narratives that guide strategy, product decisions, and launches.
• Maintain consumer knowledge bases, personas, and journey maps.
• Mentor junior researchers and contribute to research craft, culture, and standards.
• Advocate for customers and influence product roadmaps and organizational strategy.

Requirements

• 8+ years of UX or consumer research experience in a product organization, including early-stage innovation or new product development.
• Background or deep familiarity with behavioral psychology, behavioral economics, or related fields.
• Expertise in qualitative methods such as in-depth interviews, ethnographic studies, diary studies, usability testing, participatory design, and workshop facilitation.
• Strong quantitative skills, including survey design and analysis, behavioral data interpretation, experimental design, and mixed-methods synthesis.
• Experience leading foundational, generative research and shaping product strategy.
• Exceptional storytelling and stakeholder communication skills.
• Experience working with data science teams to triangulate usage data and qualitative findings.
• Track record of influencing product roadmaps.
• Fluency with AI tools for research synthesis, screener development, and concept testing while maintaining rigor.
• Bachelor's degree or equivalent experience required.

Nice-to-haves

• Advanced degree in Psychology, Behavioral Science, Cognitive Science, Human-Computer Interaction, Anthropology, or a related field.
• Experience in marketplaces, e-commerce, grocery, CPG, or subscription products.
• Research experience with home feeds, personalized browse, merchandising placements, information hierarchy, and above-the-fold content.
• Experience researching onboarding, activation, retention, habit formation, loyalty, and trust.
• Familiarity with AI-powered, agentic, or conversational products and AI interaction research methods.
• Experience influencing multi-team initiatives without direct authority.
• Familiarity with meal planning, nutrition, health goals, or dietary restriction management.

Compensation and Benefits

• Base pay range for US-based candidates: $189,000–$239,500 USD annually, depending on permanent work location.
• Eligible for a new hire equity grant and annual refresh grants.
• Market-competitive compensation and benefits.
• Flex First remote work policy.