VP of Marketing

Responsibilities

• Own growth and integrated marketing strategy across owned and digital channels including web and digital marketing, paid advertising, demand generation, and creative strategy and brand output.
• Lead demand generation as the primary growth lever, building programs that scale pipeline and revenue.
• Shift Orb from a largely inbound business toward a more balanced outbound and ABM motion.
• Build a co-sell and partner marketing motion in partnership with Adyen's global sales org.
• Run integrated, full-funnel campaigns from global brand work through to scaled demand gen programs and events.
• Partner closely with sales, product, and leadership to connect marketing directly to revenue.

Requirements

• Full-funnel marketer who thinks about growth holistically, from global brand campaigns all the way through to scaled demand generation programs.
• Deep demand generation expertise is your primary strength, with product marketing exposure as a valuable secondary skill.
• Hands-on experience with ABM and outbound motions, and a point of view on how to build them.
• Breadth across integrated marketing, events, paid marketing, web and digital, and creative and brand.
• Strong hands-on operator who's energized by building and executing in scrappy, early-stage mode not just directing from the top.
• Collaborative partner to sales and product who ties marketing tightly to pipeline and revenue.

Benefits

• Excellent medical, dental, and vision insurance
• One Medical membership
• Unlimited PTO plus an additional week off between Christmas and New Year’s
• 401k plan
• 16-week paid parental leave with equity vesting
• Commuter stipend
• Catered lunches in the office
• Annual learning & development stipend
• Meaningful equity in the form of stock options