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PlaidPlaid

Brand Marketing Program Manager

Manage end-to-end planning and execution of brand and marketing campaigns, coordinating cross-functional teams and ensuring on-time, on-budget delivery. Requires a bachelor's degree and experience supporting complex, multi-stakeholder marketing initiatives.

About the job

Responsibilities

  • Manage the end-to-end planning and execution of marketing campaigns, ensuring they are well-resourced, delivered on time, and within budget
  • Drive ongoing communication and coordination across teams, ensuring alignment and smooth information exchange throughout the lifecycle of each campaign
  • Lead efficient meetings to facilitate collaboration, ensure alignment, and keep teams focused on key deliverables and objectives
  • Proactively identify and communicate potential risks in projects and programs, providing context, impact analysis, and actionable recommendations for mitigation
  • Prioritize tasks and initiatives with a laser focus on critical path activities to ensure timely progress and successful outcomes
  • Anticipate changes, prepare contingency plans, and maintain momentum on projects to ensure continuous progress and successful delivery

Requirements

  • Bachelor’s Degree in Marketing, Business, or a related field (or equivalent experience)
  • Experience working on a marketing or design team, with a proven track record of supporting and executing complex, multi-stakeholder brand or marketing initiatives from kickoff to launch
  • Impeccable attention to detail, ensuring high-quality execution and consistency across all aspects of campaign delivery
  • Exceptional multitasking abilities, with a demonstrated capacity to manage and prioritize multiple marketing campaigns simultaneously
  • Excellent interpersonal skills, with the ability to influence, motivate, and build relationships with cross-functional stakeholders at all levels
  • Comfortable with change and ambiguity, adapting quickly and proactively in fast-paced, evolving environments
  • Curious and solution-oriented, with a continuous drive to learn, solve problems, and improve processes
  • Commitment to improvement, consistently seeking opportunities to make things better and enhance team and campaign performance

Skills

Campaign Planning, Project Management, Cross-Functional Collaboration, Stakeholder Management, Risk Management, Change Management, Process Improvement, Marketing Strategy, Budget Management, Meeting Facilitation

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