Channel Partner Manager
Builds and manages channel partner ecosystem from scratch, recruiting resellers, tech partners, and agencies. Defines strategy, creates enablement materials, tracks pipeline, and drives partner-sourced revenue. Requires 4+ years in channel sales or partner management.
About the job
What You'll Do
- Define and execute Phonely's channel partner strategy from the ground up
- Identify, recruit, and onboard strategic partners (resellers, tech partners, consultancies, agencies, SIs)
- Build and maintain strong relationships with partner stakeholders at all levels
- Create partner enablement materials: training, sales collateral, demo environments, co-marketing content
- Develop joint go-to-market plans with key partners
- Track and manage partner pipeline, deal registration, and revenue attribution
- Negotiate partnership agreements and commercial terms
- Represent Phonely at partner events, conferences, and industry gatherings
- Collaborate with sales to support partner-sourced and partner-influenced deals
- Report on channel performance and iterate on strategy based on results
What You'll Bring
- 4+ years in channel sales, partner management, or business development
- Experience building or significantly growing a partner program
- Strong relationship-building skills, you're the person partners want to work with
- Strategic thinker who can also execute on day-to-day partner operations
- Comfortable with technical products and able to enable non-technical partners
- Organized, self-directed, and comfortable with ambiguity
- Excellent written and verbal communication
Nice to Have
- Existing relationships with telecom, contact center, or SaaS channel partners
- Experience in voice AI, UCaaS, CCaaS, or related technology categories
- Background at a company with a channel-led or channel-assisted GTM model
- Familiarity with partner ecosystems at Twilio, Five9, Genesys, Salesforce, or HubSpot
Skills
Channel Sales, Partner Management, Business Development, Go-To-Market, Sales Collateral, Deal Registration, Partner Enablement, Revenue Attribution, CRM, SaaS
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