Product Marketing Manager

Responsibilities

• Develop positioning, messaging, and go-to-market strategy for a major area of the platform.
• Lead product launches from early strategy through market introduction, field readiness, adoption, and measurement.
• Own and contribute to pricing and packaging, including pricing analysis, deal assistance, discounting methodology, and pricing enablement.
• Partner with Product and Engineering to understand the product and bring customer, market, and commercial insight into product decisions.
• Build deep understanding of customers, users, buyers, competitors, and the enterprise software and AI landscape.
• Create product narratives, content, and enablement that help customer-facing teams communicate value clearly.
• Work across Sales, Customer Experience, and Marketing to drive adoption, expansion, pipeline, and revenue.

Requirements

• 6+ years of experience in product marketing or a related go-to-market role within B2B enterprise software.
• Experience marketing complex or technical products such as data platforms, APIs, SDKs, integrations, developer tools, workflows, or AI products.
• Experience owning positioning, messaging, product launches, and sales enablement from strategy through execution.
• Ability to partner with technical product managers and engineers, ask productive questions, and translate complex information accurately.
• Strong writing and storytelling skills, with the ability to make complicated ideas clear, specific, and compelling.
• Ability to use AI while maintaining human judgment and creativity.
• Understanding of customers and nuanced enterprise buying dynamics across technical stakeholders, business leaders, and executives.
• Comfort creating structure in ambiguous environments and driving work across multiple teams.
• Curiosity and motivation to learn unfamiliar technical and scientific domains.

Nice to Have

• Experience at a growth-stage or rapidly scaling enterprise software company.
• Experience marketing platforms or products used by technical audiences.
• Experience driving adoption or expansion within enterprise customers.
• Experience bringing AI products or capabilities to market.
• Familiarity with biotechnology, scientific software, or regulated industries.

Compensation and Benefits

• Annual salary range: $171,000–$250,000.
• Flexible hybrid work arrangement prioritizing in-office collaboration, with employees expected on-site 3 days per week: Monday, Tuesday, and Thursday.