Head of Marketing, GCC

Responsibilities

• Build and own Snowflake’s India GCC marketing strategy aligned to sales, alliances, enterprise accounts, APJ marketing, and global partner priorities.
• Define the engagement model for India’s global capability centers, digital hubs, innovation centers, shared services organizations, and enterprise transformation teams.
• Lead Enterprise Marketing Managers and elevate the team from program execution to strategic GTM leadership.
• Build a culture of accountability, measurement, commercial ownership, and high-impact storytelling.
• Develop integrated marketing plans for priority GCCs, strategic enterprise accounts, industries, and partner-led opportunities.
• Create narratives connecting Snowflake to GCC priorities including data modernization, AI adoption, analytics transformation, application development, governance, security, productivity, and global operating model transformation.
• Build GCC-focused thought leadership programs, executive forums, customer councils, industry events, webinars, workshops, and flagship experiences.
• Partner with sales leadership to drive account engagement, pipeline creation, opportunity progression, and customer expansion.
• Design account-based marketing programs for high-priority GCC and enterprise accounts using account insights, partner intelligence, and industry-specific use cases.
• Build co-marketing programs with GSIs, consulting firms, cloud partners, ISVs, and technology alliances.
• Manage marketing plans, budgets, agencies, vendors, campaign execution, and partner investments.
• Establish reporting across campaign ROI, account engagement, event performance, executive engagement, partner influence, pipeline contribution, and revenue impact.
• Work cross-functionally with sales, alliances, product marketing, demand generation, customer marketing, solution engineering, partner teams, and APJ/global marketing.
• Lead and develop enterprise and field marketing teams.

Requirements

• 15+ years of B2B technology marketing experience, ideally in cloud, SaaS, data, analytics, AI, enterprise software, consulting, or digital transformation.
• Strong experience in GCC marketing, enterprise marketing, field marketing, ABM, partner marketing, alliance marketing, demand generation, or ecosystem GTM.
• Deep understanding of India’s GCC landscape, including digital transformation hubs, innovation centers, shared services organizations, global delivery models, and enterprise technology buying centers.
• Proven success building marketing programs for large enterprise accounts and complex B2B sales cycles.
• Experience developing CXO engagement programs, executive roundtables, account-based campaigns, industry events, and thought leadership platforms.
• Experience working with GSIs, consulting partners, cloud providers, technology partners, or ISVs.
• Demonstrated ability to connect marketing activity to pipeline, revenue, account engagement, customer expansion, and partner impact.
• Ability to operate effectively in a fast-paced, matrixed, high-growth environment.
• Strong executive communication, storytelling, and CXO engagement skills.
• Commercial mindset with strong pipeline, revenue, and account-growth orientation.
• Strong people leadership and team development skills.
• Ability to build integrated GTM plans across sales, partners, alliances, and marketing.
• Strong analytical approach to campaign performance, attribution, ROI, budget management, and investment decisions.
• Ability to balance strategic leadership with hands-on execution.
• Strong ownership, collaboration, operational discipline, and stakeholder management.

Compensation and Benefits

• The posting directs applicants to Snowflake’s Careers Site for salary and benefits information for United States jobs.