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ChimeChimeSan Francisco, CA

Associate Creative Director

Leads development of scalable messaging and creative systems for product launches, translating strategy into modular copy and visual infrastructure. Partners with design, builds AI-enabled workflows, and influences stakeholders with 8+ years in copywriting and creative direction.

145k – 200k/yr
Hybrid8+ YOEProduct Marketing

About the role

Responsibilities

  • Lead the development of scalable product messaging systems, including positioning frameworks, modular copy architecture, voice and tone guidance, and channel adaptations
  • Translate complex product strategy into clear, structured messaging that flexes across audiences and funnel stages
  • Lead design leads to ensure messaging systems integrate seamlessly into visual and design systems
  • Establish and document creative standards and guardrails that enable consistency without sacrificing flexibility
  • Build and evolve AI-enabled tools and workflows to support campaign creation, customization, and compliance at scale
  • Anticipate edge cases, future use cases, and product evolution—designing systems that are durable and extensible
  • Drive alignment across Product Marketing, GTM, Compliance, and Channel teams through strong communication and creative rationale
  • Continuously refine and elevate existing toolkits based on feedback, insights, and business needs

Requirements

  • 8+ years of creative experience with deep expertise in copywriting and creative direction
  • Proven experience leading complex, cross-functional initiatives from ambiguity to structured systems
  • Demonstrated ability to build and scale messaging or design systems used by multiple teams
  • Strong editorial judgment and clarity of thought
  • Fluency in visual systems and collaborative partnership with design
  • Experience shaping or implementing AI-assisted creative workflows
  • Ability to influence senior stakeholders without direct authority
  • High degree of ownership, autonomy, and systems thinking

Compensation

Base salary begins at $145,000 and up to $200,000, plus bonus, equity package, and benefits.

Skills

CopywritingCreative DirectionMessaging SystemsDesign SystemsAI WorkflowsPositioning FrameworksVoice And ToneCross-Functional CollaborationSystems ThinkingEditorial Judgment
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