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WalrusfiWalrusfiNew York, NY

Director of Marketing

Owns product narrative, positioning, and content strategy for B2B payment verification platform. Translates technical concepts into clear materials, manages events and distribution channels, and drives metrics-based improvements. Requires 6-12 years product marketing experience in technical domains.

160k – 230k/yr
Remote6+ YOEProduct Marketing

About the role

Responsibilities

  • Own product and narrative work, including developing positioning and content strategy
  • Translate complex, technical ideas into clear, concrete language
  • Produce, own, and continuously improve core materials (website, product pages, technical posts, sales materials, announcements)
  • Own events end-to-end: concept, content, and project management (agencies may support logistics)
  • Use LinkedIn and other channels to distribute narrative directly to customers and partners
  • Work with analysts, customers, and occasionally press to shape and distribute narrative

Requirements

  • 6–12 years of experience in product marketing, ideally in a technical or complex domain
  • Experience in early-stage or high-growth environments
  • Excellent writing, with examples of external-facing work
  • Experience owning core surfaces like website, product messaging, and written content
  • Independent operation in fast-moving environments
  • End-to-end ownership, from narrative through content to distribution
  • Uses metrics to evaluate and improve work (engagement, sales enablement effectiveness, message resonance)

Nice to Haves

  • Experience with demand generation or growth marketing
  • Experience with marketing automation tools
  • Experience in fintech, payments, or security
  • Experience working with analysts or press

Compensation

  • Salary: $160k–$230k (depending on location and experience)
  • Substantial equity component
  • Paid medical insurance, dental, vision, company contribution to wellness, good coverage for dependents, parental leave, retirement, relocation assistance, generous PTO

Skills

Product MarketingContent StrategyTechnical WritingWebsite ManagementEvent ManagementLinkedin MarketingMetrics AnalysisDemand GenerationMarketing AutomationFintech
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