Senior Program Manager, International Sales Enablement
Lead sales enablement programs for Toronto-based AEs and SDRs, developing onboarding, training, and content to drive revenue performance. Partner with sales leadership and cross-functional teams to execute enablement strategy.
About the job
What you will do
Program Manage & Own Enablement Functional Expertise
- Develop and manage end-to-end sales enablement programs for AEs and SDRs in the Toronto region, including onboarding LPs, everboarding programs, sales documentation, and ongoing comms
- Execute and evaluate program effectiveness to ensure alignment with business objectives
- Become a domain expert in all things Toronto Sales to have a meaningful impact on strategic decision making
- Support broader international and global enablement initiatives under SVP International Sales
Communication & Stakeholder Management
- Partner with the Head of Sales (Toronto) and key stakeholders across Product Marketing, Revenue Operations, and Customer Experience
- Align stakeholders and collaborate with the broader Revenue Enablement team to execute strategies and manage cross-functional initiatives
Presentation / Facilitation Skills
- Facilitate sales skills training, including MEDDPICC, prospecting, negotiation, multi-threading, and closing
- Coach AEs and SDRs on sales skills, processes, and new rollouts, ensuring effective knowledge transfer
Project Management
- Oversee multiple enablement projects, ensuring timely execution and alignment with strategic goals
- Thrive in fast paced, highly ambiguous environments and get projects to completion
- Coordinate with cross-functional teams to deliver on strategic initiatives, including those spanning the broader international business
Analytical Skills
- Review and analyze data to inform enablement recommendations based on business gaps
- Interpret key performance metrics to identify opportunities for impact and ensure rapid AE and SDR ramp-up and effectiveness
Content Development
- Create and update onboarding content for new AEs and SDRs, ensuring relevance and accessibility
- Develop documentation and reference materials to support the Toronto sales team in quickly finding and adopting sales content
What you will need
- At least 5 years of relevant experience in Enablement, Program Management, Product Marketing, and / or Sales
- Ability to thrive in very fast-paced environments, effectively managing shifting priorities and handling multiple tasks without becoming easily overwhelmed
- Strategic mindset with an ability to navigate ambiguity
- An aptitude for problem-solving and working cross-functionally with others
- Knowledge of MEDDPICC, sales skills training, and best practices for facilitating engaging sessions and conducting reinforcement
- Exceptional communication, presentation, and organizational skills
- Self-starter with a bias towards action
- Strong operational excellence skills – understands how to organize chaos, streamline processes, and create workflows to support more efficient working processes
- Comfort working across international/global teams and an appreciation for regional nuance in sales contexts
Qualifications
- Undergraduate degree and/or equivalent work experience required
- At least 5 years of relevant experience in Enablement, Program Management, Product Marketing, and / or Sales
- AE, SDR, quota-carrying or enablement experience preferred
- In office 3 days / week in SF or Toronto preferred
Skills
Sales Enablement, Program Management, MEDDPICC, Sales Training, Stakeholder Management, Content Development, Project Management, Data Analysis, Cross-Functional Collaboration, Onboarding Programs
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