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Senior Program Manager, International Sales Enablement

Lead sales enablement programs for Toronto-based AEs and SDRs, developing onboarding, training, and content to drive revenue performance. Partner with sales leadership and cross-functional teams to execute enablement strategy.

About the job

What you will do

Program Manage & Own Enablement Functional Expertise

  • Develop and manage end-to-end sales enablement programs for AEs and SDRs in the Toronto region, including onboarding LPs, everboarding programs, sales documentation, and ongoing comms
  • Execute and evaluate program effectiveness to ensure alignment with business objectives
  • Become a domain expert in all things Toronto Sales to have a meaningful impact on strategic decision making
  • Support broader international and global enablement initiatives under SVP International Sales

Communication & Stakeholder Management

  • Partner with the Head of Sales (Toronto) and key stakeholders across Product Marketing, Revenue Operations, and Customer Experience
  • Align stakeholders and collaborate with the broader Revenue Enablement team to execute strategies and manage cross-functional initiatives

Presentation / Facilitation Skills

  • Facilitate sales skills training, including MEDDPICC, prospecting, negotiation, multi-threading, and closing
  • Coach AEs and SDRs on sales skills, processes, and new rollouts, ensuring effective knowledge transfer

Project Management

  • Oversee multiple enablement projects, ensuring timely execution and alignment with strategic goals
  • Thrive in fast paced, highly ambiguous environments and get projects to completion
  • Coordinate with cross-functional teams to deliver on strategic initiatives, including those spanning the broader international business

Analytical Skills

  • Review and analyze data to inform enablement recommendations based on business gaps
  • Interpret key performance metrics to identify opportunities for impact and ensure rapid AE and SDR ramp-up and effectiveness

Content Development

  • Create and update onboarding content for new AEs and SDRs, ensuring relevance and accessibility
  • Develop documentation and reference materials to support the Toronto sales team in quickly finding and adopting sales content

What you will need

  • At least 5 years of relevant experience in Enablement, Program Management, Product Marketing, and / or Sales
  • Ability to thrive in very fast-paced environments, effectively managing shifting priorities and handling multiple tasks without becoming easily overwhelmed
  • Strategic mindset with an ability to navigate ambiguity
  • An aptitude for problem-solving and working cross-functionally with others
  • Knowledge of MEDDPICC, sales skills training, and best practices for facilitating engaging sessions and conducting reinforcement
  • Exceptional communication, presentation, and organizational skills
  • Self-starter with a bias towards action
  • Strong operational excellence skills – understands how to organize chaos, streamline processes, and create workflows to support more efficient working processes
  • Comfort working across international/global teams and an appreciation for regional nuance in sales contexts

Qualifications

  • Undergraduate degree and/or equivalent work experience required
  • At least 5 years of relevant experience in Enablement, Program Management, Product Marketing, and / or Sales
  • AE, SDR, quota-carrying or enablement experience preferred
  • In office 3 days / week in SF or Toronto preferred

Skills

Sales Enablement, Program Management, MEDDPICC, Sales Training, Stakeholder Management, Content Development, Project Management, Data Analysis, Cross-Functional Collaboration, Onboarding Programs

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