Product Marketing
Shapes product positioning, narratives, and sales assets for autonomous software engineering tools (Droids). Partners with sales, product, and GTM teams to drive enterprise adoption through compelling storytelling and launch strategies. Requires 5-8 years in product marketing at SaaS companies.
About the job
What You Will Do and Achieve
- Own product positioning. Develop and refine the core narratives that articulate the value of Droids across the engineering lifecycle, ensuring clarity and consistency across all customer-facing surfaces.
- Build sales-ready assets. Create pitch decks, one-pagers, competitive positioning, solution briefs, and use case stories that help sales teams guide customers from curiosity to deployment.
- Partner deeply with GTM and BizOps. Work closely with account executives, solutions engineers, and biz ops to understand what moves enterprise buyers and build materials that unlock velocity in real deals.
- Lead marketing for product launches. Partner with product on launch strategy, messaging, and go-to-market plans to ensure sales is enabled on day one and customers understand the impact of new features.
- Tell stories that resonate. Turn complex workflows into clear, outcome-driven narratives that show how engineering teams increase velocity, reduce operational overhead, and ship faster with autonomy.
- Champion the Factory voice. Ensure that every piece of collateral reflects the clarity, vision, and ambition behind Factory's mission to bring autonomy to software engineering.
Qualifications
- 5–8 years of experience in product marketing, technical marketing, or a related role at a high-growth SaaS or developer-focused company.
- Excellent writing and communication skills.
- Experience supporting enterprise sales cycles and building the assets that help AEs and SEs move deals forward.
- Strong storytelling instincts with the ability to simplify complex technical concepts into crisp, compelling narratives for business and technical buyers.
- Comfort working cross-functionally with product, sales, solutions engineering, and leadership to drive alignment and ship fast.
- A data-informed approach to understanding buyer behavior, evaluating messaging effectiveness, and refining collateral based on real-market feedback.
- A passion for developers, autonomy, and shaping how a new category is understood and adopted.
Skills
Product Positioning, Sales Enablement, Pitch Decks, Competitive Analysis, Storytelling, Messaging, Go-to-Market Strategy, Technical Narratives, Cross-Functional Collaboration, Market Research
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