What You'll Do
- Own weekly signup pacing and growth across core acquisition channels — you're accountable to the number, not just the strategy
- Build a defensible signup mix across SEO/GEO, partnerships, brand, and other durable channels that compound over time
- Run cross-channel planning, prioritization, and execution — including managing channel owners across content, PMM, partnerships, brand, and distribution
- Run weekly performance reviews: diagnose misses, identify what's working, and ship corrective action plans fast
- Partner with product and engineering on activation, onboarding, and growth constraints that live outside marketing's direct control
- Keep Eric focused on strategy and major bets — not on stitching the whole machine together week to week
What We're Looking For
- A true operator, not a strategist. You've owned a growth number before — not advised on one. You know the difference between a channel that's underperforming and a channel that needs to be killed, and you make that call without waiting for someone else to tell you.
- Experienced running marketing for a technical or developer-facing product. You understand how developers discover tools, evaluate them, and decide to actually use them. You've built growth systems for an audience that hates being marketed to.
- Strong management instincts. You can run a team with a mix of channel specialists, create cadence, drive accountability, and keep everyone moving in the same direction — without needing perfect information to do it.
- Fluent in modern distribution. SEO/GEO, content, product launches, AI-native discovery — you have real operational depth across multiple channels, not just talking points.
- Good messaging taste. You're not a pure brand specialist, but you know what good looks like. You can maintain a high bar across everything that goes out without being the bottleneck.
- Comfortable working directly with founders. No marketing committee. No approval layers. You'll have a direct line to Eric and be expected to push back, make calls, and own the outcome.
Backgrounds that often do well: head of growth or marketing at a developer tools or API-first company, early marketing leader at a PLG SaaS startup, founder-marketer who built a growth engine from scratch.
Compensation & Benefits
Salary: $180,000–$240,000/year (SF, U.S.-based), based on impact, not tenure
Equity: Up to 0.1%
PTO: Generous — 15 days mandatory, anything after 24 days just ask
Parental leave: 12 weeks fully paid
Wellness stipend: $100/month
Learning & Development: Up to $1,000/year
Other: Full medical/dental/vision (US), 401(k), sabbatical after 4 years