Regional Marketing Associate | CST or EST | Remote
Lead regional marketing programs end-to-end, executing ABM initiatives and managing budgets, performance, and cross-functional coordination with Sales and SDR teams. Requires 3-5 years of field/regional marketing experience and demonstrated AI operationalization.
What You’ll Be Doing
- Lead regional marketing programs from planning through execution and retrospective, including program strategy, budget management, goal setting, delivery, and performance reporting.
- Execute ABM and regional marketing initiatives, partnering closely with Sales and SDR teams while contributing to prioritization and program planning.
- Independently manage day-to-day decisions, proactively address risks, and escalate issues when appropriate.
- Serve as a proficient user of core marketing platforms, including Splash, Zuddl, Salesforce, and Monday.com, while identifying opportunities to improve processes and tooling.
- Develop and document AI-enabled workflows that improve efficiency, consistency, and scalability across marketing operations, event execution, and reporting.
- Identify opportunities to apply AI and automation across regional marketing programs and contribute to the development of shared team processes and best practices.
- Analyze program performance and translate data into actionable insights and recommendations.
- Plan and manage projects independently, set realistic timelines, coordinate stakeholders, and deliver on commitments.
- Provide guidance and support to Associates, contractors, and other team members on shared initiatives.
- Build expertise in Grafana's go-to-market strategy, regional marketing programs, and the ecosystem of channels, vendors, and partners that support growth.
What Makes You a Great Fit
- 3-5 years in field or regional marketing, or events, including end-to-end ownership of programs
- Strong project, time, and stakeholder management, with consistent attention to detail
- Independent proficiency with Splash, Zuddl, Salesforce, and Monday.com or similar
- Demonstrated experience operationalizing AI in marketing work: reusable prompts, documented processes, or lightweight automations
- Open source go-to-market motion and the regional market a plus
- Willingness to travel approximately 40%
Compensation & Rewards
- In the United States, the base compensation range for this role is $115,000 - $135,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview process. Benefits include equity, bonus (if applicable), and other benefits listed on our careers page.
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