Principal Product Designer, Consumer

Responsibilities

• Set the design vision: Lead the product and design vision for complex, cross-functional initiatives, defining strategic direction and ensuring experiences align with both member needs and business goals.
• Elevate design quality at scale: Raise the bar for design execution across the organization by championing strong craft, thoughtful interaction design, and scalable visual systems.
• Drive cross-functional strategy: Partner closely with Product, Engineering, Research, Marketing, and Analytics to define holistic, user-centered strategies that drive measurable outcomes.
• Leverage AI-driven workflows: Apply AI-powered tools within the design process to accelerate ideation, exploration, and prototyping while expanding creative possibilities.
• Simplify complex problems: Translate ambiguous product challenges into clear, elegant, and accessible design solutions.
• Lead through influence: Provide design leadership and mentorship across teams, guiding projects and elevating the work of others without formal people management.

Requirements

• A strategic, high-impact portfolio: A portfolio demonstrating strong product thinking, clear design strategy, and excellent craft across complex digital experiences.
• Consumer product experience: A track record of designing and shipping impactful consumer products at scale across mobile and web.
• Strong craft and prototyping skills: Expertise in tools like Figma and modern prototyping workflows, including the effective use of AI-powered design tools.
• Design systems expertise: Experience working with and evolving design systems to ensure consistency and scalability across products.
• High ownership and autonomy: The ability to take a product vision from concept through execution while maintaining high design quality.
• Exceptional communication: Strong storytelling and communication skills that help align teams, influence stakeholders, and bring ideas to life.
• Member obsession: A deep commitment to creating intuitive, thoughtful experiences that genuinely improve people's financial lives.

Compensation

Base salary begins at $202,000 and up to $280,000, plus bonus, equity package, and benefits.