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Founding Growth Lead

Founding Growth Lead partners with founder to amplify brand messaging, build direct (social, SEO, product-led) and partner channels, and establish international GTM operations to scale to $100M+ ARR at early-stage AI compliance startup. Requires early-stage experience and vocal social presence.

220k – 260kSan Francisco, CAGrowth MarketingOnsite

About the role

Responsibilities

Direct Channels

  • Fuel and build out social channels: Drive content strategy, streamline branding/messaging across socials and review platforms.
  • SEO: Build upon strong SEO growth with advisor.
  • Product-led: Work with engineering to build growth loops into product (30% inbound from referrals).
  • Execute ideas around OOH/influencer advertising.

Partner Channels

  • Double down on partners (accounting/tax firms, fintech providers) in US and internationally (35% inbound leads).

International GTM

  • Build growth channels in international regions; may set up there temporarily.

Requirements

  • Proven experience building growth channels in B2C or B2B software platform.
  • Early-stage startup experience (building processes from scratch).
  • Presence on social media and ability to drive engagement (vocal).

Nice-to-Haves

  • Network in CFO/finance/accounting community.

Skills

SEOContent StrategySocial MediaGrowth LoopsProduct-Led GrowthPartner ChannelsGo-to-Market StrategyInfluencer MarketingOoh AdvertisingInternational Expansion

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