Founding Content and Growth Lead
Founding Content and Growth Lead responsible for building Pylon's audience and presence from zero through opinionated content, social distribution, growth experiments, community activation, and CEO thought leadership in the mortgage/fintech space. Requires proven experience growing accounts/communities from scratch, deep platform fluency, AI content systems, and high ownership.
About the job
What you'll own
Distribution
- Build Pylon's audience from the ground up across X, LinkedIn, and wherever the conversation is actually happening.
- Own the channel strategy, grow the following, figure out what works and do more of it.
Content
- Create content that earns attention: opinionated takes on the mortgage industry, showcasing our team and customers, original data and research, formats no one in this space has tried yet.
Founder presence
- Work directly with our CEO to build his presence alongside your own.
- Help translate what Pylon knows about the mortgage industry into content that reaches customers, talent, and investors.
Experiments
- Run growth experiments end-to-end: hypothesis, test, read the results, share what you learned.
- Test fast with budget and autonomy.
Community and earned media
- Identify and activate the channels where our buyers actually are: communities, newsletters, podcasts, events.
- Build relationships with the writers, operators, and influencers who shape how people in mortgage and fintech think about infrastructure.
What we're looking for
- You have taste. You know what great content looks like and why most of it misses.
- You've grown something from zero (an account, a community, a product) and you know what actually made it work.
- You're fluent on social as a practitioner (not just a user). You understand how platforms distribute content and you engineer for it.
- You've grown a following from zero and can point to the specific moves that made it happen.
- You've actually built content systems using AI (vs used ChatGPT to write captions).
- You can write arguments, narratives, and ideas that make people want to share them.
- You own the numbers: tracking what's working, why, and can report it back in a way that informs what comes next.
- You're comfortable being a face of the brand.
What we're not looking for
- Someone who needs approval to post.
- Someone who measures success by the size of a content calendar.
- Someone whose best case study is a rebrand.
Skills
Content Creation, Social Media Strategy, Growth Experiments, Audience Building, Ai Content Systems, Community Building, Earned Media, Data Analysis, Narrative Writing, Platform Engineering
Similar jobs
Content Marketing jobs
Pindrop
United States
Leads Pindrop’s editorial strategy and brand narrative, translating complex identity-security research into executive content that builds authority and organic pipeline. The role requires 6–8+ years in B2B SaaS or security content marketing, strong editorial ownership, SEO/AEO expertise, AI-native workflows, and data fluency.
Ramp
New York, NYLeads Ramp’s social strategy and operating model, shaping high-impact campaigns, executive and employee advocacy, community management, and measurement. Requires 2+ years of strategic social or related marketing experience, strong editorial judgment, and expertise across major social platforms.
Phonely
San Francisco, CA
Own Phonely’s public voice and build its content engine from the ground up, creating high-volume video and written content for business audiences. The role requires a strong independent portfolio, AI-assisted production habits, on-camera confidence, and end-to-end production skills.
SentiLink
United States
Creates and scales campaign content kits for technical B2B audiences in regulated markets, spanning nurture, events, social, video, and search. Requires 5+ years of demand-generation writing experience, strong campaign execution skills, and familiarity with marketing automation tools.
Tulip
Somerville, MA
Own Tulip’s B2B content strategy and execution across editorial, campaign, sales enablement, and event content. The role requires 5–8+ years of technical or SaaS content marketing experience, strong writing and editorial judgment, revenue orientation, and hands-on use of AI workflows.