Head of Marketing

Responsibilities

• Build Vitalize’s marketing organization from the ground up, including strategy, operating model, priorities, and hiring.
• Develop a marketing engine that generates enterprise pipeline, strengthens market positioning, enables Sales, and supports revenue growth.
• Partner with Sales and Growth Operations to identify growth opportunities and improve marketing performance.
• Spend time with customers, visit hospitals, and learn from implementation calls to inform demand generation, thought leadership, product launches, and customer stories.
• Define how customers, candidates, investors, and the healthcare industry understand Vitalize.
• Lead product marketing, positioning, launches, communications, employer brand, customer advocacy, executive events, and public narrative.
• Recruit, develop, and coach exceptional marketers while establishing a culture of ownership, curiosity, and high standards.
• Remain hands-on with messaging, creative review, campaigns, pipeline analysis, and customer engagement.

Requirements

• Experience building and scaling marketing at a high-growth B2B SaaS company.
• Experience creating marketing strategy, operating cadence, and scalable systems.
• Understanding of demand generation, product marketing, customer marketing, brand, communications, events, and sales enablement.
• Experience marketing complex enterprise SaaS products with long sales cycles, multiple executive stakeholders, and high-value deals.
• Ability to translate customer insights into positioning, campaigns, product launches, and compelling stories.
• Experience recruiting and building high-performing marketing teams.
• Strong prioritization, judgment, and ability to make thoughtful tradeoffs.
• Hands-on, player-coach operating style.

Benefits and Compensation

• Vitalize has raised more than $32 million from investors and customers.