Sr. Manager, Product Design

What you will lead

• A team of approximately 8 product designers across US and India teams, including coaching, career development, performance management, prioritization and staffing
• Design quality and execution across core platform experiences, native mobile surfaces and design system work
• Line management for the design system team, in partnership with the Senior Director on design system strategy, priorities and adoption
• A high-velocity operating rhythm for critiques, reviews, planning, feedback loops and cross-functional alignment
• A meaningfully higher bar for aesthetic quality, visual design, interaction design, information architecture, product thinking and end-to-end usability
• Talent development, including elevating strong performers and supporting designers who need clearer expectations or additional coaching

Key responsibilities

1. Team leadership and management

• Manage, coach and develop approximately 8 product designers across US and India teams
• Set clear expectations for quality, ownership, collaboration and delivery
• Hire excellent talent, onboard new designers and help the team grow with intention
• Elevate designers through coaching, stretch opportunities and clear development plans
• Performance manage thoughtfully and directly when designers need additional support, sharper expectations or role calibration
• Build a team culture that values speed, ownership, craft and customer impact

2. Craft, aesthetic quality and product excellence

• Raise the bar for design output across aesthetic quality, visual craft, interaction quality, product design thinking and customer-centered execution
• Help create a step change in HighLevel's design practice by making quality standards sharper, more visible and more consistently applied
• Lead critiques and quality reviews that improve the work before it reaches customers
• Ensure major releases are grounded in clear user needs, thoughtful flows, durable interaction patterns and refined visual execution
• Encourage responsible use of AI-assisted tools and workflows to accelerate exploration, prototyping, documentation and production collaboration

3. Core platform and mobile design leadership

• Lead design execution across core platform experiences that support navigation, account management, configuration, workflow execution and customer operations
• Guide mobile design for native platforms, ensuring the experience is focused, useful and appropriately adapted to mobile customer needs
• Partner with Product and Engineering to clarify priorities, shape roadmaps, identify tradeoffs and maintain a high-quality customer experience
• Connect work across desktop, mobile and shared platform surfaces so customers experience HighLevel as one coherent product

4. Design system leadership

• Line manage the design system team and help evolve HighLevel's bespoke design system into a strategic accelerator for product quality, execution speed and customer experience
• Partner with the Senior Director on design system strategy, priorities, governance and adoption across the broader product portfolio
• Work horizontally across product, design and engineering teams to drive adoption of shared components, patterns and interaction standards
• Reduce pattern drift across core platform and mobile experiences through clear guidance, reusable patterns and strong examples of the desired UX/UI quality

5. Cross-functional collaboration and business impact

• Build strong operating partnerships with Product, Engineering, Data, Support and Customer Success
• Represent design in planning, roadmap and delivery conversations with clarity and sound product judgment
• Work effectively across time zones and cultures, especially between US and India teams
• Model the pace, ownership and adaptability expected in a high-velocity product environment

Qualifications

• 9+ years of experience in product design, UX or related product experience disciplines, including 3+ years managing product designers
• Proven experience managing designers across complex B2B SaaS, platform, mobile or multi-product environments
• Exceptional aesthetic judgment, visual craft and interaction-design taste, with the ability to raise the quality of work across a team
• Experience leading critique, coaching designers and helping teams make strong design decisions
• Experience leading or line managing design system work, including component libraries, shared patterns, contribution models, documentation, governance or adoption across product teams
• Experience managing distributed teams and working across time zones; experience working closely with India-based teams is a strong plus
• Demonstrated ability to hire strong designers, develop existing talent and performance manage team members who need additional support
• Strong product judgment and comfort balancing customer needs, business outcomes, technical constraints and speed of execution
• Familiarity with AI-assisted production tools such as Cursor, Claude Code or exploratory "vibe coding" workflows, and enthusiasm for using them thoughtfully to improve design velocity and collaboration
• Comfort operating in fast-paced, ambiguous environments with high ownership expectations