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Director, GTM Enablement

150k – 185kUnited StatesRemote7+ YOE
Summary

Lead a four-person GTM enablement team reporting to the CRO, owning strategy and execution across Sales, Implementation, CSM, and Client-Facing domains with direct accountability to revenue outcomes.

About the role

What You’ll Do

Lead and develop the enablement team

  • Manage four enablement ICs whose work spans Sales/AE, Implementation and Onboarding, CSM, and Client-Facing training
  • Serve as the primary coach and career development partner for each IC
  • Translate the CRO's and Executive Team’s strategic direction into a quarterly enablement roadmap
  • Run regular 1:1s, team cadences, and roadmap reviews

Drive manager and leader readiness

  • Reinforce enablement delivery to equip first and second-line managers with coaching guides, call review frameworks, and policy reinforcement tools
  • Design and deliver monthly leadership readiness sessions per function covering playbooks, policies, and behavioral coaching
  • Build reinforcement loops that ensure what gets trained actually sticks at the front line

Govern strategy, programs, and asset quality

  • Implement and enforce a launch-tier framework that gates ad hoc requests
  • Partner with Exec Sponsors to prioritize the enablement roadmap
  • Manage Highspot as the single source of truth
  • Review and adjust structured onboarding paths to ensure clear ramp-complete milestones and mastery levels

Connect enablement to revenue outcomes

  • Own the function's performance against named revenue and operational metrics tied to net new CARR production, client activation, ARR expansion, and client retention
  • Build and expand asynchronous learning programs (via Articulate)
  • Drive cohort-based client training under Customer Enablement Manager’s ownership
  • Collaborate with VP Marketing and PMM Team to ensure tight alignment between positioning, messaging, and how the field is trained

Own cross-functional enablement programs

  • Lead team-level ownership of regulatory compliance updates, new hire onboarding, and product-level enablement across the GTM org
  • Serve as the executive interface for all cross-functional program launches that require enablement support

About You

  • 7+ years of experience in GTM enablement, revenue enablement, or sales learning and development, with at least 3 years in a leadership role
  • Proven track record leading enablement teams whose outcomes are tied to revenue metrics
  • Deep experience enabling sales, implementation, and post-sales teams at a B2B SaaS company
  • Strong instincts for manager and leader readiness
  • Experience designing and governing structured learning programs, including onboarding paths, ramp milestones, and asynchronous eLearning modules
  • Skilled at building and enforcing program governance frameworks
  • Comfort operating with executive stakeholders
  • Familiarity with Highspot (or comparable sales enablement platforms)
  • Experience with eLearning tools like Articulate or equivalent is a plus
  • Clear communicator who can translate complex strategy into crisp direction
  • Analytically driven: use data to identify gaps and measure program effectiveness

Why Second Nature?

  • Health First: Medical, Dental, Vision, Life Insurance, & 401K Plan
  • Location: Work remotely from anywhere in the US
  • Flexibility: Open PTO and sick days
  • Training: A supportive team to help you grow your career
  • Growth: The opportunity to get in on the ground floor of a fast-growing startup
Skills
GTM EnablementRevenue EnablementSales EnablementHighspotArticulateB2B SaaSOnboarding ProgramsLeadership DevelopmentCoaching FrameworksProgram Governance
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