Leads strategy, execution, and optimization of paid media campaigns across Google Ads, LinkedIn, Reddit, and more to drive high-intent traffic and full-funnel conversions. Requires 7+ years hands-on performance marketing experience with strong analytical skills and ROI focus.
151k – 186k
Remote7+ YOEPerformance Marketing
About the role
Key Responsibilities
Paid Media Execution & Optimization
Own hands-on strategy and execution of paid social (LinkedIn), paid search and paid media campaigns across Google Ads, Microsoft/Bing Ads, display networks, Capterra and Reddit
Manage keyword strategy, bidding, budgets, ad copy, and audience targeting to drive efficient acquisition
Continuously test and optimize ads, landing pages, and audiences to improve CPA, conversion rates
Website, SEO & Search Strategy
Ensure paid search and SEO work together by aligning keyword strategies, SERP coverage, messaging, and landing pages
Use search and performance data to identify content gaps, growth opportunities, and emerging demand
Own the website as a demand engine, including conversion optimization, content strategy, and user experience
Partner with content and SEO agency to grow organic traffic, engagement, and conversions
Collaborate on landing page strategy, testing frameworks, and UX improvements
Run A/B tests on ads, landing pages, and offers to improve conversion efficiency and lead quality
Full-Funnel Performance Ownership
Demonstrate full-funnel marketing expertise, from driving top-of-funnel awareness to converting traffic into MQLs and sales opportunities
Align channel strategy, messaging, and offers to buyer intent at each stage
Optimize campaigns for downstream lead quality and revenue impact
Develop and execute journeys by practice area, audience segment, and stage
Analytics, Attribution & Measurement
Own performance reporting and attribution across channels
Analyze funnel performance, identify drop-offs, and recommend and implement optimizations based on event-level data
Clearly communicate insights, performance trends, and recommendations to stakeholders
Qualifications
7+ years of experience in performance marketing, with hands-on ownership of paid media, search, and full-funnel acquisition programs
Proven hands-on (“hands to keyboard”) experience managing paid search and paid media campaigns
Strong experience with Google Ads and Microsoft/Bing Ads
Experience running display and community-based paid media, including Reddit
Strong understanding of full-funnel performance marketing, including lead generation and revenue impact
Strong knowledge of attribution models, event-based tracking, and measurement frameworks
Knowledge of SEO and how organic and paid strategies complement each other
Strong analytical skills with experience interpreting performance data and funnel metrics
Experience building & executing digital persona or lifecycle marketing journeys
Comfortable owning budgets and optimizing for ROI
Hubspot knowledge
Nice to Have
Experience with LinkedIn Ads
Background in tech for professional services, accounting, or advisory
Previous experience scaling paid search from 0-100
Skills
Google AdsMicrosoft AdsLinkedin AdsSEOHubSpotReddit AdsPaid SearchA/B TestingAttribution ModelsAnalytics
Senior Creative Strategist responsible for producing, directing, and optimizing scaled performance creative (traditional + AI-generated) across Meta, TikTok, YouTube and other channels to drive downloads and engagement for Cantina's social AI platform. Requires 5+ years in performance marketing creative direction, strong data fluency, and experience building testing frameworks and managing agencies.
150k – 200k
Remote5+ YOEPerformance Marketing
Senior Manager, Paid Search
TalkiatryNew York, NY
Senior Paid Search manager to own and scale patient acquisition across Google, Bing, and ZocDoc using advanced bidding, experimentation, and marginal efficiency analysis. Requires 6+ years in growth marketing with 5+ years hands-on paid search, strong SQL/Python analytics, and experience with LTV-aware optimization.
150k – 180k
Hybrid6+ YOEPerformance Marketing
Growth Marketing Manager, Paid Acquisition
OtterMountain View, CA +1
Leads paid social acquisition on Meta, YouTube, TikTok; builds AI-powered workflows; runs experiments to scale growth while optimizing full funnel. Requires 7+ years performance marketing, analytics tools, and 6-figure budgets.
150k – 170k
Hybrid7+ YOEPerformance Marketing
Sr. Demand Generation Manager, SEM - Observability
SnowflakeMenlo Park, CA
Leads demand generation campaigns focused on SEM, SEO, PPC, webinars, and events to drive pipeline growth for Snowflake's observability platform. Requires 5+ years experience, marketing tech stack expertise, and bachelor's degree.
150k – 196k
Hybrid5+ YOEPerformance Marketing
Sr. Manager, Paid Search
RulaLos Angeles, CA
The Sr. Manager, Paid Search will be responsible for achieving patient marketing objectives through data-driven, highly automated execution and scaling of the paid search program, exceeding patient start targets within a required LTV ROI.
