Partner Marketing Lead

Responsibilities

• Build RentSpree’s partner co-marketing program from the ground up, including tiered packages, partner economics, co-op or MDF allocation, joint activity, and activation measurement.
• Negotiate marketing terms in partner agreements, including member-level data, channel access, reporting rights, and standardized data intake.
• Own partner acquisition and account-based marketing across MLSs, brokerages, proptech platforms, and apartment associations.
• Lead thought leadership, an annual original-data industry report, trade press, and event presence at industry conferences.
• Develop co-branded member education, continuing-education calendars, newsletters, trade shows, and other association-channel programs.
• Establish a partner advisory board and develop case studies, testimonials, and reference programs.
• Create partner-ready social kits, member spotlight videos, co-branded assets, and physical marketing materials.
• Use AI and agentic workflows to scale research, personalization, content production, and reporting.
• Collaborate with Sales, Legal, Business Development, Success, event marketing, product marketing, and growth operations.

Requirements

• 10+ years of experience in partner, channel, or account-based marketing.
• Experience building programs involving tiering, MDF or co-op economics, budget allocation, and partner activation.
• Executive presence with MLS, association, brokerage, or other ecosystem partners.
• Commercial and contract experience, with the ability to collaborate effectively with Sales and Legal.
• Experience running ABM against a defined, high-value account list.
• Track record of converting partner channels into measurable pipeline and adoption.
• Deep knowledge of growth metrics, including AARRR, LTV/CAC, and funnel optimization.
• Comfort translating incomplete data into clear action.
• Hands-on experience using AI tools and agentic workflows for research, personalization, and operations.

Compensation & Benefits

• Base salary: $220k–$250k.
• Equity participation.
• Medical, dental, and vision coverage from day one, with HSA/FSA options.
• Headspace Care+, gym discounts, life and disability coverage, and a SIMPLE IRA with company match.
• Flexible vacation, 11 holidays, and 3 recharge days.
• Parental leave and fertility benefits.
• Legal and tax support through RocketLawyer.
• Business expense allowance and internet reimbursement.
• Company-sponsored Orca card for Seattle transit.
• Reimbursed team lunches, game nights, events, and peer recognition programs.