Integrated Marketing Manager, Government

Responsibilities

• Build the OpenAI for Government narrative and brand, aligned with the OpenAI brand and centered on mission outcomes, public servants, security, and responsible deployment.
• Build a government storytelling engine: create a repeatable process to source, prioritize, approve, and refresh customer stories, public use cases, metrics, and quotes for web, video, social, sales, events, and internal storytelling.
• Lead product release marketing: build marketing plans for government-relevant product releases, security and compliance milestones, partnerships, projects, and other key moments.
• Shape OpenAI for Government’s presence at conferences, summits, think tanks, and public events relevant to government audiences, turning marquee moments into sustained relationships and pipeline.
• Develop segment and mission campaigns for relevant agencies and mission sets; develop reusable content such as white papers, executive and solution briefs, use-case playbooks, videos, and decks.
• Lead partner marketing campaigns: develop and execute joint campaigns with strategic partners, align go-to-market plans, amplify shared announcements.
• Develop and maintain government-focused demo materials in partnership with Government Solutions Engineering.
• Drive action-oriented engagement to generate qualified interest and pipeline while advancing thought leadership and community engagement; define success metrics and use insights to improve performance.
• Lead cross-functional execution with government stakeholders, OpenAI for Government, Global Affairs, Communications, Product, Legal, Policy, regional and creative teams, and agencies.

Requirements

• 8+ years in integrated marketing, communications, brand storytelling, public affairs, advertising agencies, or a related field, including at least 3 years in an integrated or campaign-focused role.
• Experience working in government or working closely with government entities, policymakers, or public-sector partners in the United States or internationally.
• Deep understanding of government missions, government procurement, government stakeholders, and communications review processes.
• Track record of building differentiated positioning and credible stories that connect customer needs and product capabilities with mission, human, societal, and public sector outcomes.
• Proven success leading campaigns, product releases, partnership announcements, events, and security or compliance milestones relevant to the government ecosystem across digital, social, content, paid media, email, sales enablement, and events.
• Experience translating technical products, demos, security concepts, and emerging technologies for audiences with varying levels of technical knowledge.
• Ability to align stakeholders and influence executives while navigating cultural, institutional, reputational, policy, security, and competitive considerations.
• Comfort operating in a fast-moving environment and adjusting plans as partnerships, products, markets, and government priorities change.

Nice-to-Haves

• Passion for storytelling and connecting technology products with meaningful public impact.
• Experience developing partnership stories, customer case studies, or impact campaigns.
• A test-and-learn mindset focused on audience insights and continuous improvement.
• Familiarity with AI and emerging technology marketing trends, plus product launch or public-private partnership announcement experience.