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Kaizen LabsKaizen LabsUnited States

Event & Field Marketing Manager

Build and own Kaizen's federal conference and field events program, from strategy and budget through event execution, executive programming, and pipeline reporting. The fractional contract role requires 5–15 years of events or field marketing experience, strong public-sector judgment, and close partnership with Sales.

125k – 187k/yr
Remote5+ YOEGrowth Marketing

About the role

Responsibilities

  • Own Kaizen's events strategy end-to-end, including the annual calendar, budget, conference selection, sponsorships, and reporting.
  • Evaluate conferences and sponsorships, negotiate sponsorship levels and booth placement, and manage vendors and production partners.
  • Own booth design, demo staging, collateral, and swag.
  • Run the field motion alongside Sales, including account targeting, pre-event outreach, meeting scheduling, travel, staffing, and follow-up.
  • Lead executive dinners, agency roundtables, closed-door briefings, and other satellite events around major conferences.
  • Secure speaking opportunities, panel placements, and awards for Kaizen leadership in partnership with Brand & Storytelling and Government Affairs.
  • Scope and build Kaizen-hosted events such as summits, dinner series, and recurring briefings.
  • Manage the events budget and build reporting tied to pipeline, qualified meetings, and cost per meeting.
  • Work with Legal to ensure events comply with federal, state, and local ethics rules governing gifts and hospitality.

Requirements

  • 5–15 years of experience in events, experiential marketing, or field marketing.
  • Direct ownership of events strategy and budget.
  • Experience owning a conference circuit, including show selection, sponsorship valuation, booth production, and event operations.
  • Experience partnering with Sales on targeting and follow-up, with measurement against pipeline.
  • Experience producing owned events such as dinners, roundtables, and summits.
  • Excellent written and verbal communication skills.
  • Ability to draft invitations, event briefs, run-of-show documents, and executive preparation materials.
  • Sound judgment under time pressure and public visibility.
  • Strong operational skills covering shipping, badge scans, AV, staffing, and event logistics.
  • Ability to manage vendors, agencies, and production partners.
  • High autonomy and comfort working in ambiguous, fast-moving environments.
  • Emotional intelligence, thoughtfulness, and empathy for public-sector missions.

Nice-to-haves

  • Knowledge of the federal conference landscape and public-sector buyers.
  • Experience producing events for federal or public-sector audiences.
  • Relationships with Washington venues, producers, and association organizers.
  • Experience building an events program from part-time or fractional coverage.
  • Credibility with senior government audiences.
  • Familiarity with federal ethics rules and gift and hospitality limits.
  • Comfort using AI tools in daily workflows.

Compensation & Benefits

  • Contract role at approximately 10 hours per week; extension and conversion to full-time are possible.
  • Fully remote role with a preference for New York City-based candidates.
  • Medical, dental, and vision coverage, including dependents, for eligible full-time employees.
  • $100,000 in fully paid life insurance.
  • FSA and Dependent Care FSA.
  • One Medical membership.
  • Fertility and family-building support through Carrot.
  • 401(k) with a 2% company match.
  • Paid parental leave.
  • Unlimited PTO with a two-week minimum for eligible full-time employees.
  • Federal holidays and a company-wide winter break.
  • Company offsites.
  • Home-office stipend of up to $750 for NYC-based employees or $500 for remote employees.
  • $50/month commuter benefit.
  • Expensed office lunches.
  • Company-provided laptop.
  • Fully covered gym membership.

Skills

Event MarketingField Marketingexperiential marketingconference managementevent strategyBudget Managementpipeline marketingaccount targetingVendor Managementbooth designevent productionexecutive eventspublic sector marketingfederal ethicssales collaboration
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