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SnowflakeSnowflakeMenlo Park, CA

Senior Product Marketing Engineer

Lead technical benchmarking for Snowflake's Analytics portfolio, designing and executing rigorous tests against competitors, translating results into customer value and content, and partnering with Product, Engineering, and Sales teams. Requires 6+ years in technical roles with deep data platform expertise.

165k – 216k/yr
Hybrid6+ YOEProduct Marketing

About the role

Responsibilities

  • Develop and own the technical benchmarking strategy for Snowflake’s Analytics portfolio.
  • Partner with Product Management, Engineering, and Product Marketing to identify priority products, features, workloads, competitors, and customer scenarios for evaluation.
  • Design rigorous benchmarking methodologies, testing scopes, workload definitions, success criteria, and validation processes.
  • Contribute to the architecture, development, and ongoing improvement of a scalable and repeatable benchmarking platform.
  • Configure environments, execute benchmark tests, troubleshoot technical issues, analyze results, and validate findings with engineering and product stakeholders.
  • Ensure that benchmark methodologies and conclusions are accurate, reproducible, transparent, and defensible.
  • Evaluate products and capabilities that may still be under development or have not yet been publicly released.
  • Translate complex technical findings into clear customer outcomes, business value, and differentiated product messaging.
  • Create compelling technical content, including Snowflake blogs, partner blogs, benchmark reports, presentations, sales enablement materials, demos, and videos.
  • Present benchmarking methodologies and results to internal teams, customers, partners, analysts, and broader technical audiences.
  • Monitor competitive analytics products, architectural developments, performance claims, product launches, and published benchmarks.
  • Develop timely and thoughtful responses to competitive benchmark claims, working closely with Product, Engineering, Competitive Intelligence, Communications, Legal, and other relevant stakeholders.
  • Build a strong internal point of view on competitive performance, architectural differentiation, and the strengths and limitations of different benchmarking approaches.
  • Provide benchmark-driven insights to Product Management and Engineering that help inform product improvements, roadmap priorities, and future product direction.
  • Enable Sales, Solutions Engineering, and partner teams to confidently communicate Snowflake’s technical differentiation.
  • Establish measurement and reporting processes to evaluate the reach, influence, and business impact of benchmarking programs.

Required Qualifications

  • 6+ years of experience in product engineering, performance engineering, technical product marketing, competitive engineering, solutions architecture, data engineering, or a related technical role.
  • Strong understanding of modern data platforms, cloud data warehouses, analytics engines, and business intelligence architectures.
  • Hands-on experience designing and executing technical benchmarks, performance tests, workload comparisons, or competitive product evaluations.
  • Experience working with SQL, data modeling, query performance analysis, workload management, and large-scale analytical systems.
  • Ability to design fair, repeatable, and technically defensible testing methodologies.
  • Strong analytical and problem-solving skills, with the ability to investigate unexpected results and distinguish product behavior from configuration, architecture, or testing issues.
  • Ability to collaborate deeply with Product Management and Engineering teams on highly technical products and features.
  • Exceptional written and verbal communication skills, with the ability to simplify complex technical concepts without losing accuracy or credibility.
  • Demonstrated ability to translate technical capabilities and performance results into customer outcomes and differentiated business value.
  • Experience creating technical content for external audiences, such as blogs, reports, presentations, demos, webinars, or videos.
  • Strong cross-functional leadership and organizational skills, including the ability to influence stakeholders without direct authority.
  • Ability to manage multiple benchmarking initiatives and respond quickly to changing market and competitive priorities.
  • Comfort working with confidential products, unreleased features, and sensitive competitive information.
  • BS or BA in Computer Science, Engineering, Information Systems, or a related technical discipline, or equivalent practical experience.

Preferred Qualifications

  • Experience working at a cloud data platform, database, data warehouse, business intelligence, analytics, or AI infrastructure company.
  • Experience benchmarking platforms such as Snowflake, Databricks, Google BigQuery, Amazon Redshift, Microsoft Fabric, or other analytical data systems.
  • Experience with performance testing tools, workload automation, infrastructure-as-code, cloud environments, and benchmarking frameworks.
  • Familiarity with semantic layers, metrics stores, ontologies, real-time analytics, interactive analytics, and AI-powered business intelligence.
  • Experience evaluating total cost of ownership, price-performance, concurrency, scalability, elasticity, reliability, and operational complexity.
  • Experience producing technical videos, live demonstrations, conference presentations, or other developer-focused content.
  • Understanding of competitive intelligence practices and experience developing responses to competitive technical claims.
  • Experience collaborating with technology partners on joint benchmarks, technical validation, or co-marketing content.
  • Graduate degree in a technical or business discipline.

Skills

SQLData Modelingquery performance analysisbenchmarkingperformance testingcloud data warehousesanalytics enginesBusiness IntelligenceCompetitive Analysistechnical content creation
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