Skip to content
CruxCruxUnited States

Email Marketing Manager

Builds and scales email marketing programs including nurtures, campaigns, newsletters, and ABM integrations to drive target account engagement and pipeline influence. Requires 3-5+ years B2B email experience, HubSpot expertise, and analytical optimization skills.

100k – 140k
Remote3+ YOEGrowth Marketing

About the role

Responsibilities

  • Own email strategy across the funnel
  • Build and optimize nurture programs across all of our different product lines
  • Translate demand gen priorities into high-performing email campaigns
  • Integrate email deeply into ABM programs for priority enterprise accounts
  • Own campaign builds, workflow creation, dynamic content, and automation logic in HubSpot
  • Maintain clean segmentation and database hygiene in partnership with Marketing Operations
  • Ensure deliverability, compliance, and operational excellence
  • Own reporting on engagement, segmentation performance, and pipeline influence
  • Build and manage a structured A/B testing roadmap (subject lines, cadence, CTAs, content formats)
  • Partner with RevOps to ensure accurate attribution and performance visibility

Requirements

  • 3 – 5+ years of B2B or financial services email marketing experience
  • Proven experience building and optimizing nurture programs in complex sales cycles
  • Strong expertise in HubSpot (workflows, segmentation, reporting, automation)
  • Experience supporting enterprise or target account marketing motions
  • Analytical mindset with demonstrated ability to translate performance data into optimization strategies
  • Experience with AI tools (ChatGPT, Claude, OpenClaw)
  • Strong execution skills with attention to detail

Compensation

  • Base salary and bonus ranging between $100,000 - $140,000
  • Competitive equity package in the form of stock options
  • Healthcare benefits, including dependent coverage

Skills

HubSpotEmail MarketingABMNurture ProgramsMarketing AutomationSegmentationA/B TestingDemand GenerationAI ToolsRevenue Operations

Similar roles

Growth Marketing jobs
SimplePractice

Lifecycle Marketing Manager

SimplePracticeUnited States

Lifecycle Marketing Manager focused on activation and lead nurturing in a SaaS environment. Own full-funnel campaigns from lead capture to trial-to-paid conversion using omnichannel journeys, AI automation, A/B testing, and cross-functional collaboration to drive LTV.

100k – 125k
Remote4+ YOEGrowth Marketing
Imply

Demand Generation Manager

ImplyUnited States

Own end-to-end demand generation campaigns (paid, email, webinars, content syndication) to build qualified pipeline for a B2B SaaS observability platform. Partner with sales and product marketing; 5+ years B2B SaaS demand gen experience required.

100k – 135k
Remote5+ YOEGrowth Marketing
AthenaHQ

Founding Growth Marketer

AthenaHQSan Francisco, CA

Builds scalable growth systems for AI search optimization platform, owning experiments, content, channels, and pipeline handoffs to drive from early traction to $10M+ ARR. Requires high agency, systems thinking, and AI-native proficiency with no specific experience needed.

100k – 220k
On-siteGrowth Marketing
Oso

Growth Marketer

OsoNew York, NY

Drives growth through product marketing, demand generation campaigns, and GTM strategies targeting developers for authorization platform. Requires B2B SaaS experience, technical communication skills, and expertise in funnel optimization and experimentation.

100k – 200k
HybridGrowth Marketing
ezCater

Retention and Lifecycle Marketing Manager

ezCaterBoston, MA

Drive customer retention and growth for ezCater's marketplace through lifecycle marketing campaigns across email, SMS, push, and on-site channels. Optimize onboarding, activation, seasonal promotions, and use data-driven insights to reduce churn and increase bookings; 5-8+ years marketing experience required, B2B2C/B2C marketplace background preferred.

98k – 132k
Remote5+ YOEGrowth Marketing