Associate Marketing Operations/ Automation Manager
Own end-to-end email marketing operations and global campaigns for Yext, including execution, localization, optimization, A/B testing, compliance, and AI-driven automation. Requires 3+ years marketing automation experience, strong analytical skills, and hands-on platform expertise (Marketo preferred).
About the job
What You'll Do
- Own end-to-end execution of global campaigns, ensuring scalable, repeatable program delivery across email, paid search, webinars, events, and ABM.
- Execute the end-to-end email development pipeline (build, QA, deploy, localize) for all campaigns through the Marketing Automation Platform.
- Build and maintain campaign infrastructure, including workflows, templates, and processes that enable scale and consistency.
- Coordinate email localization efforts with EMEA reviewers and translation partners.
- Drive data-driven iteration of the email program by tracking engagement, deliverability, and pipeline contribution.
- Drive continuous campaign optimization through A/B testing, performance analysis, and insights that improve engagement, conversion, and ROI.
- Pilot AI-aware patterns and automation (e.g., prompt-driven drafting) within the email workflow, and partner with GTM Engineering to replace manual steps (e.g., list-upload automation). Help migrate our tech stack to an ai-native, future-proofed stack.
- Communicate complex deliverability and list-quality issues clearly to non-analytical stakeholders.
- Manage compliance and database hygiene tasks including GDPR, opt-in management, unsubscribes, invalid/suspended records.
What You Have
- BA/BS degree or equivalent practical experience.
- 3+ years of marketing automation, email marketing, or marketing operations experience (Marketo marketing automation platform preferred).
- Hands-on execution depth in a major marketing automation platform, including segmentation, smart campaigns, dynamic content, and deliverability mechanics.
- Curiosity about automation and AI tooling, with an eagerness to upskill into Clay, n8n, and LLM-assisted workflows.
- Experience supporting Product Marketing, Product, and event teams on tight cycles.
- Pragmatism around localization, regional differences, and the operational reality of multi-language sends.
- Strong analytical ability, an evidence-driven approach to measuring/improving the email channel, and a willingness to ask new questions.
- Outstanding critical thinking and problem-solving skills, excellent cross-functional coordination, and a passion for the email channel.
- Familiarity with GDPR and email compliance requirements preferred.
How Success Looks
- Email send velocity and on-time delivery
- Deliverability metrics (bounce rate, complaint rate, inbox placement)
- CSAT with customer comms
- Engagement metrics on owned email programs
- Project cycle time from intake to send
Skills
Marketo, Marketing Automation, Email Marketing, Segmentation, Smart Campaigns, Dynamic Content, Deliverability, A/B Testing, GDPR, AI Automation, n8n, Clay, Llm Workflows
Similar jobs
Revenue Operations jobs
Rad AI
San Francisco, CA
The Revenue Operations Associate drives go-to-market strategy, analytics, value modeling, forecasting, and CRM data infrastructure. The role partners with commercial, finance, product, and healthcare stakeholders to support growth, sales effectiveness, and customer retention.
Datadog
New York, NY
Partners with Americas Enterprise sales leadership to drive revenue growth, sales-force effectiveness, planning, and operational execution. Requires 2–4 years of strategy and operations or equivalent experience, strong analytical and communication skills, and familiarity with SaaS or high-tech environments.
Datadog
New York, NY
Manage Datadog's sales productivity tool ecosystem including contact intelligence, sequencing, and enrichment platforms. Drive AI tooling strategy, vendor management, and cross-functional enablement for Sales and CS teams.
Bastion
United States
Own daily reconciliation, payment-flow monitoring, exception resolution, and settlement operations across Bastion’s crypto and fiat infrastructure. The role partners cross-functionally to launch new rails, improve controls and reporting, and reduce manual work through automation and AI-enabled workflows.
Clear Street
New York, NY
Supports end-to-end securities lending and stock loan operations, including settlement, reconciliations, corporate actions, margin, and fails management. Requires at least two years of securities lending operations experience and cross-asset knowledge across equities and fixed income.