Leads product marketing initiatives including sales enablement, competitive intel, launch orchestration, and value proposition communication. Partners with sales, PMs, and engineering; requires 8+ years experience with PLG/sales motions and strong writing skills.
210k – 255k/yr
On-site8+ YOEProduct Marketing
About the role
Responsibilities
Serve as go-to for sales on objection handling, pricing and packaging questions, competitive intel, and sales collateral
Build systems and processes for effective launches, winning head-to-head deals, and expanding into new segments
Communicate value proposition and positioning to sales, partnering with PMs and engineering on product roadmap
Build repeatable and scalable systems
Balance strategic vision and operational excellence: set high-level team strategy, plan launches, conduct competitive research
Work closely with sales on content creation, training, and objection handling
Orchestrate launches: build GTM checklist, coordinate across organization, ship on deadline
Strong writing and storytelling adapted to Mintlify’s tone and EPD audience
Requirements
8-10 years in product marketing, with at least 2 years at early-stage company (Series A through Series B) operating as a team of 1
Experience in both PLG and sales-led motions, or deep experience in one with curiosity/adaptability for the other
Prior experience building analyst relations strategy
Customer Obsession: Instinctively talk to customers/prospects, build positioning from evidence
Writing ability: Short-form and long-form content with examples
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