Lead and scale Factory's SDR program from the ground up as a founding leadership role. Manage a team of Sales Development Representatives onsite in San Francisco, own pipeline generation targets, coach outbound motions, design enablement and career paths, and partner cross-functionally to build predictable qualified opportunities for Account Executives. Requires 5+ years B2B SaaS sales experience including 2+ years managing SDR teams.
Salary not listed
On-site5+ YOESales Development
About the role
Responsibilities
Own the pipeline-generation number and hit/exceed team targets for qualified meetings and opportunities.
Build and scale the SDR program: hire, onboard, ramp, coach, and performance-manage a growing team of Sales Development Representatives.
Coach outbound daily on account research, multi-channel sequencing (email, phone, LinkedIn, creative outreach), messaging, objection handling, and qualification against ICP.
Design the SDR-to-AE career path, ramp plan, and enablement curriculum.
Own the outbound motion and tech stack: Salesforce, MixMax, LinkedIn Sales Navigator, Gong, Apollo, and Clay. Instrument the funnel and iterate on segmentation, messaging, and playbooks.
Partner with Account Executives and Sales Leadership on territory design, target account lists, and SDR-to-AE handoff.
Partner with Marketing, RevOps, and Operations to align on ICP, timing signals, campaigns, and reporting.
Run disciplined forecasting, pipeline reviews, maintain CRM hygiene and data integrity.
Set the culture and bar of the outbound team onsite five days a week.
Requirements
5+ years in B2B SaaS sales and sales development, with 2+ years managing an SDR/BDR/ADR team as a front-line leader.
Track record of building or scaling an outbound program and consistently exceeding pipeline-generation targets.
Proven success hiring, ramping, and coaching outbound reps.
Command of the modern outbound motion and sales stack (Salesforce, sequencers, LinkedIn Sales Navigator, Gong, Apollo, Clay, or similar).
Strong operating rigor: instrument the funnel, run on data, and improve conversion week over week.
Excellent communication and coaching instincts.
Willingness to lead the team onsite five days a week in San Francisco.
Nice-to-Haves
Experience selling or generating pipeline into engineering, DevOps, or platform buyers.
Background building an SDR-to-AE career pathing program at a high-growth startup.
Familiarity with the agentic coding category and the developer productivity landscape.
Early-stage or founding GTM experience (Series A/B/C).
Compensation and Benefits
Competitive base plus variable.
Meaningful early-stage equity.
Full health, dental, and vision benefits.
Premium hardware, generous learning budget, and team offsites.
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