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GleanGleanMountain View, CA

Product Marketing Manager, Solutions

Develop Glean's marketing approach and assets for specific departmental solutions (sales, support, engineering), including ROI tools, sales enablement, and persona-based messaging for B2B enterprise AI platform.

120k – 190k/yr
Hybrid4+ YOEProduct Marketing

About the role

Responsibilities

  • Research and understand customers in target departments; learn their use cases, KPIs, and approach to AI-powered productivity
  • Create persona-specific sales enablement materials
  • Develop comprehensive marketing plans for each targeted department covering buyer personas, solution-specific messaging, outbound lead generation, and partnership strategy
  • Build complete asset sets for target audiences including sales enablement tools, website copy, whitepapers, demos, and demand generation assets
  • Deliver sales enablement; support digital and event marketing and key sales opportunities

Requirements

  • 4+ years in B2B SaaS solution product marketing (department-level product marketing experience strongly preferred)
  • BA/BS in engineering, business, or related field, and/or MBA
  • Experience in ROI-based selling and creation of ROI-focused marketing materials
  • Working knowledge of key applications and systems used in one or more target departments (sales, support, engineering)
  • Stellar written and verbal communication with experience simplifying concepts and influencing stakeholders
  • Impeccable attention to detail
  • Passionate about working with customers and experts to develop case studies, targeted messages, and assets

Nice-to-Haves

  • Experience developing ROI tools and methodologies for communicating business value

Skills

B2B Saas Product MarketingRoi-Based SellingSales EnablementBuyer Persona DevelopmentSolution MessagingWhitepaper CreationDemand GenerationCase Study DevelopmentStakeholder CommunicationEnterprise Software Knowledge

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