Creative Director
Leads Circle’s creative narrative and direction across launches, campaigns, advertising, video, events, and partnerships. The role requires exceptional storytelling, writing, creative judgment, visual fluency, and the ability to influence cross-functional teams without formal authority.
About the job
Responsibilities
- Shape Circle’s long-term narrative in partnership with the founders and translate company vision into clear, compelling stories.
- Own creative direction for major product launches, announcements, campaigns, demos, and enablement materials.
- Partner closely with the Design Studio, Product Marketing, Paid Acquisition, video, events, and Partnerships teams.
- Develop concepts, briefs, narratives, headlines, manifestos, launch scripts, and other high-stakes copy.
- Lead creative direction for advertising and performance campaigns while maintaining a distinctive brand voice.
- Direct storytelling across launch films, social video, ads, webinars, virtual summits, conferences, and live events.
- Influence brand experiences, including themes, programming, booths, talks, slides, copy, and supporting details.
- Turn creator and customer partnerships into compelling, distributable stories.
- Lead through influence across designers, marketers, writers, video producers, agencies, and founders.
Requirements
- Portfolio demonstrating work you are proud of, with clear explanation of the problem, idea, decisions, personal contribution, and results.
- Exceptional creative taste, judgment, and ability to articulate and pursue high-quality work.
- Exceptional storytelling and writing skills, including the ability to simplify complex ideas.
- Strong point of view and ability to improve ideas through collaboration.
- Deep fluency in video as a creative medium, including scripting, structure, pacing, emotion, and payoff.
- Experience developing creative for ads and campaigns accountable to performance results.
- Ability to create attention-getting, culturally relevant work while staying aligned with brand strategy.
- Ability to lead through influence rather than formal authority.
- Strong visual sensibility and respect for design craft.
- Ability to collaborate effectively with senior leaders, designers, marketers, writers, producers, and agencies.
Nice to Have
- Experience directing creative for product launches, partnerships, events, or digital-business brands.
- Experience working with paid acquisition or performance marketing teams.
- Experience leading external creative agencies.
Skills
Creative Direction, Storytelling, Copywriting, Brand Strategy, Campaign Development, Product Marketing, Video Production, Performance Marketing, Paid Acquisition, Event Marketing, Visual Design, Creative Briefs, Partnership Marketing
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