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Senior Data Analyst - Customer Analytics

Senior Data Analyst driving customer analytics for a Connected TV advertising platform. Builds scalable data models, dashboards, and statistical analyses to improve customer outcomes and business decision-making.

United StatesData AnalyticsRemote5+ YOE

About the role

What you'll do

  • Analyze customer behavior, campaign performance, product usage, account health, retention, and growth opportunities to identify actionable insights
  • Design and maintain scalable data models and analytical datasets that support customer reporting, segmentation, forecasting, benchmarking, and executive reporting
  • Build dashboards, recurring reports, and self-service analytics solutions that help stakeholders monitor performance and make informed decisions
  • Translate ambiguous business questions into structured analyses, clear findings, and practical recommendations
  • Apply analytical and statistical techniques, including segmentation, cohort analysis, forecasting, anomaly detection, and performance driver analysis, to solve customer-focused business problems
  • Partner with cross-functional teams to define metrics, improve data quality, and ensure consistent reporting across the organization
  • Validate analyses and reporting outputs through rigorous QA practices to maintain trust and accuracy
  • Communicate insights, methodologies, and recommendations effectively to both technical and non-technical audiences

What you'll bring

  • 5+ years of experience in data analytics, business analytics, customer analytics, product analytics, marketing analytics, business intelligence, or a related field
  • Strong SQL skills, with experience working in high-volume, large-scale data environments
  • Experience building scalable data models, analytical datasets, and reporting solutions that support repeatable analysis and decision-making
  • Proven experience analyzing customer behavior, campaign performance, product usage, retention, growth, or similar business outcomes
  • Proficiency with Python for analysis, automation, data transformation, validation, or lightweight modeling
  • Experience with Tableau or similar business intelligence and dashboarding platforms
  • Working knowledge of ETL/ELT processes, data pipelines, and data modeling best practices
  • Familiarity with statistical analysis, forecasting, segmentation, cohort analysis, experimentation, and predictive modeling techniques
  • Strong problem-solving skills with the ability to translate ambiguous business questions into structured analytical approaches
  • Excellent communication and stakeholder management skills, with the ability to explain complex analyses to technical and non-technical audiences
  • Experience managing competing priorities and delivering results in fast-paced environments
  • Experience in AdTech, MarTech, digital advertising, or media is a plus

Compensation & Benefits

  • 100% remote within the US
  • Flexible vacation policy
  • Annual vacation allowance for travel related expenses
  • Three-day weekend every month of the year
  • Competitive compensation
  • 100% healthcare coverage
  • 401k plan
  • Flexible Spending Account (FSA) for dependent, medical, and dental care
  • Access to coaching, therapy, and professional development

Skills

SQLPythonTableauETLELTData ModelingCohort AnalysisForecastingSegmentationStatistical Analysis

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