Sales Development Representative (PLG / Install-Base Expansion)

What You’ll Do

• Analyze product usage patterns to identify champions, emerging power users, and expansion opportunities
• Reach out proactively to existing users to understand workflows and surface adjacent teams who benefit from Wispr
• Drive internal referrals (“Who else on your team would benefit from Wispr?”)
• Create and iterate thoughtful, concise, high-signal messaging across email, in-product, and outreach channels
• A/B test messaging, sequences, and hooks — share what’s working and what’s not
• Map accounts, track adoption trends, and help architect viral loops between users and teams
• Maintain clear, organized pipeline reporting around seat growth, team activations, and internal expansion motion
• Continually refine the PLG playbook — triggers, messaging, activation patterns, and handoff rules

What Makes You a Great Fit

• You write exceptionally well. Clear, direct, user-centric communication is a core part of the job — not an optional skill.
• You’re meticulous about messaging: tone, structure, clarity, and respect for the recipient’s time.
• You’re comfortable iterating quickly, testing hypotheses, and adjusting based on data.
• You enjoy digging into product analytics to understand behavior and identify momentum.
• You thrive in fast-moving environments and enjoy building processes from the ground up.
• Bonus: experience in PLG or tools like Pocus, Endgame, or Catalyst.